Brand Engagement Network ( (BNAI) ) has provided an announcement.
Brand Engagement Network Inc. (BEN) is set to acquire Cataneo GmbH, a media technology leader from Germany, for $19.5 million in a cash and stock deal. This strategic move aims to expand BEN’s global media reach by integrating its advanced Generative AI with Cataneo’s Mydas platform, a leading advertising management system. The acquisition, expected to close in late 2024, will position BEN at the forefront of conversational AI and media engagement, promising growth in the $2 billion broadcast and agency segment.
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