The Winning Formula

Latest Episodes

Through insightful sit-down conversations hosted at Nasdaq MarketSite and beyond, we uncover what has been the Winning Formula that has helped our guests achieve success in their respective ventures.

For interview opportunities, please email thewinningformula@nasdaq.com.

The Winning Formula: Bubba Watson

From the famous Augusta shot that earned him the green jacket to the future of LIV Golf, Bubba shares honest insights on leadership, innovation, staying true to his style, and how he’s expanding his impact beyond the course through entrepreneurial ventures, team ownership, and creative business pursuits.

Feb 06, 2026

The Winning Formula: Ndamukong Suh

Super Bowl Champion Ndamukong Suh joins Nasdaq's The Winning Formula to talk retirement, entrepreneurship, the importance of financial literacy and his toughest NFL opponents.

Jan 05, 2026

The Winning Formula: Bradley Lord

"What we focus on is trying to close the information gap as much as possible between being at the factory and being at track." Bradley Lord, Team Representative, ‪@MercedesAMGF1‬ Chief Communications Officer, reveals how communications, leadership, and culture come together to build a high-performing team in F1.

Dec 17, 2025

The Winning Formula: Valtteri Bottas

Valtteri Bottas, Mercedes-AMG PETRONAS Formula One Team Third Driver, discusses his winning formula for success, lessons learned from the track, and how he channels his competitive spirit into business ventures beyond motorsports.

Dec 04, 2025

The Winning Formula: Ted Leonsis

"Every part of the fan experience, we have to make it faster, better, cheaper and more efficient." In this episode of Nasdaq's The Winning Formula, Ted Leonsis, CEO of Monumental Sports & Entertainment, shares his vision for details into how he thinks about the future of MSE, the rise of sports as an exploding sports asset class, and what it takes to serve the modern fan.

Dec 03, 2025

The Winning Formula: Christoph Grainger-Herr

Christoph Grainger-Herr, CEO of IWC‪ Schaffhausen, joins us to discuss what makes the partnership with the Mercedes-AMG Petronas Formula One Team successful, the business lessons he has learned from CEO & Team Principal, Toto Wolff and how IWC came to be involved with the F1 movie.

Nov 16, 2025

The Winning Formula: CJ McCollum

"Even as an owner and operator of multiple businesses, you're still a work in progress, but you know what success looks like because you've seen it." In this episode of the The Winning Formula, NBA veteran CJ McCollum discusses how his career on the court prepared him for a successful business career and how the NBA has evolved since he was drafted.

Sep 26, 2025

The Winning Formula: Alex Honnold

No ropes. No room for error. Professional rock climber Alex Honnold reflects on his El Capitan climb and breaks down fear, risk, and the mindset behind the impossible feat.

Aug 01, 2025

The Winning Formula: Kelley O'Hara

2x World Cup Champion Kelley O'Hara joins Nasdaq's The Winning Formula to discuss the explosive growth of women’s sports, the business case for investing in it, and how her podcast 'Sports Are Fun!' is helping reshape the narrative around athletes and media.

Jul 21, 2025

The Winning Formula: Toto Wolff And George Russell

Mercedes AMG PETRONAS F1 Team Principal and CEO Toto Wolff and Team Driver George Russell Join Nasdaq to discuss their team mentality, resilience during a long season and how they look to continue to be positive influences for Kimi Antonelli after their double podium in Canada. This special episode is the first of a co-produced series of The Winning Formula called "Accelerating Leadership" the Mercedes-AMG PETRONAS F1 Team.

Jun 26, 2025

The Winning Formula: Alejandro Bedoya

Alejandro Bedoya, Captain of Philadelphia Union, joins The Winning Formula to discuss his soccer journey, the growth of MLS, and building a career beyond the field

Jun 11, 2025

The Winning Formula: Brandon Marshall

Brandon Marshall sits down with Nasdaq to discuss the importance of raising mental health awareness, the emerging creator economy and finding his voice.

May 29, 2025

The Winning Formula: Marques Colston

"I started to realize that not only are we solving for the athlete investor, we're solving for the retail investor as well" Marques Colston joins The Winning Formula to share the details into the founding of his firm champion venture partners and the growth of the sports asset class today

May 12, 2025

The Business Landscape for Female Athletes with Laura Correnti & Cosette Chaput

Laura Correnti, CEO of Deep Blue Sports + Entertainment, and Cosette Chaput, CEO of Always Alpha, joined Nasdaq to discuss state of women's sports, its evolving business landscape and how their organizations are providing access, visibility and representation for female athletes.

Apr 21, 2025

The Winning Formula: Jimmy Butler

"It's not always going to go the way you think it's going to go, but you gotta be able to pivot." From his NBA stardom to his entrepreneurial coffee endeavor 'BIGFACE', Jimmy Butler joins Nasdaq to share insights on adaptability and the power of pivoting.

Apr 14, 2025

The Winning Formula: Allyson Felix

"We want to be the best representation on the field of play, but we also want to think about, as female athletes, what do we want to do beyond the field as well?" Allyson Felix, the most decorated track and field athlete, discusses the growth of women's sports and how her talent management firm, Always Alpha, aims to support and strengthen the success of female athletes.

Mar 19, 2025

The Winning Formula: Isiah Thomas

Isiah Thomas joins Nasdaq's The Winning Formula to discuss his successful business career after retiring from the NBA, his top point guards and the impact Lebron James has had on the GOAT debate.

Feb 18, 2025

The Winning Formula: Don McGuire

Qualcomm CMO Don McGuire joins The Winning Formula from the Las Vegas F1 Grand Prix to discuss Qualcomm's success in partnering with some of the world's top sports franchises to help connect their brands to fan's passions.

Feb 03, 2025

The Winning Formula: Steve Young

Hall of Fame quarterback Steve Young discusses his top three quarterbacks today, his career after football and what it takes to succeed in the NFL in the modern era.

Jan 21, 2025

The Winning Formula: Joey Logano

After winning his third NASCAR championship, Joey Logano joined us at Nasdaq to reflect on the big win. Tune in to this epsiode of The Winning Formula to hear about how his motivation to win has evolved throughout his career, how he prepares for races and more.

Dec 03, 2024

The Winning Formula: Toto Wolff

In this episode of The Winning Formula, Mercedes AMG F1 CEO Toto Wolff discusses the growth of F1, 'Drive to Survive' and the importance of resilient leadership.

Nov 21, 2024

The Winning Formula: Sloane Stephens

Professional Tennis Player Sloane Stephens joins Nasdaq on The Winning Formula to discuss her incredible career journey and living life on her own terms. From winning the 2017 US Open to founding the Sloane Stephens podcast and more - she shares with us how she continued to bring fun and hard work into everything she does.

Oct 31, 2024

The Winning Formula: Ons Jabeur and Hubi Hurkacz

We sat down with professional tennis players Ons Jabeur and Hubert Hurkacz to hear all about their dream doubles partner, their most memorable matches, and more.

Sep 13, 2024

The Winning Formula: Jordan Chiles

In a candid conversation with Nasdaq’s Poppy Shen, the two-time Olympic medalist shares her gymnast journey and how the ‘being that girl’ motto has propelled her to overcome challenges and rise to the top.

Sep 03, 2024

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Meet our Hosts

Co-Host of The Winning Formula

Joel Kolani

Joel is the Head of Brand Strategy & Creative Content at Nasdaq and a former sports radio host with expertise in NFL, NBA, MLB, European Soccer and F1.

Co-Host of The Winning Formula

Poppy Shen

A journalist and video producer with experience at Yahoo, AOL, and CNN, Poppy Shen has covered diverse stories spanning sports, culture, and the AAPI community.

The Business of Sports

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Video

Allyson Felix Joined Pioneers for Women's Sports at Nasdaq's Closing Bell

Allyson Felix joined Cosette Chaput, Laura Correnti, and Bill O'Dowd to ring the Nasdaq closing bell last week in celebration of International Women's Day and the tremendous growth of women's sports.

Video

Meet Me @ MarketSite: Susie Wolff

In this episode of Meet Me @ MarketSite, F1 Academy Managing Director Susie Wolff reflects on having to pave her own path and how F1 Academy is now helping lead the way for women in motorsports.

Video

Accelerating Women In Sports

Nasdaq convened trailblazers across sports, business, fashion and media for a dinner and fireside chat hosted by Nasdaq CEO Adena Friedman and Ladies Professional Golf Association (LPGA) Commissioner Mollie Marcoux Samaan on accelerating women in sports.

Video

Female Trailblazers Share Empowering Insights and Advice for International Women's Day

From embracing a life of authenticity to breaking barriers, these female trailblazers are inspiring women worldwide with their resilience, passion and unwavering determination.

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Latest Episodes

Meet our Hosts

Co-Host of The Winning Formula

Joel Kolani

Co-Host of The Winning Formula

Poppy Shen

The Business of Sports

Watch More

Video

Allyson Felix Joined Pioneers for Women's Sports at Nasdaq's Closing Bell

Video

Meet Me @ MarketSite: Susie Wolff

Video

Accelerating Women In Sports

Video

Female Trailblazers Share Empowering Insights and Advice for International Women's Day