Is Sprouts Farmers Losing Momentum or Just Hitting Tough Comps?

Sprouts Farmers Market, Inc. SFM delivered decent third-quarter 2025 results, but deceleration in comparable-store sales momentum resulted in the top-line performance falling short of expectations. Management acknowledged that third-quarter performance moderated faster than anticipated, with sales trends weakening toward the end of the period.

Comparable-store sales rose 5.9% in the quarter, coming in below our projected 7.6% increase. Moreover, the growth rate decelerated from 10.2% and 11.7% increases registered in the second and first quarters, respectively. This moderation was attributed to tough year-over-year comparisons and a softening consumer backdrop. Sprouts Farmers had reported comparable-store sales growth of 8.4% in the third quarter of last year, supported by outsized traffic gains and an expansion of its customer base.

During the third quarter of 2025, traffic remained positive, and customer retention from last year’s surge held firm. Share of wallet was stable to slightly higher, and the slowdown reflected smaller basket additions rather than an exit of shoppers. This trend mirrors consumer caution rather than a shift in Sprouts Farmers' brand relevance. Management emphasized that macro pressure in certain trade areas, especially middle-income and younger households, contributed more to the deceleration than competitive dynamics.

This growing consumer caution shaped Sprouts Farmers’ conservative outlook for the immediate future. For the final quarter of 2025, management guided flat to 2% comparable store sales growth. The company had reported comparable-store sales growth of 11.5% in the fourth quarter of last year.

Sprouts Farmers is navigating tough comparisons and a cautious consumer environment, but not losing traction in its core strategy. The underlying drivers of the business remain intact, supported by steady customer retention, expanding private-label penetration, and solid engagement through its loyalty and digital platforms.

What the Latest Metrics Say About Sprouts Farmers

Sprouts Farmers, which competes with Walmart Inc. WMT and Target Corporation TGT, has seen its shares drop 42.2% over the past year compared with the industry’s decline of 14.5%. While shares of Walmart have rallied 21.9%, Target shares have declined 42.6% during the same period.
 

Zacks Investment Research
Image Source: Zacks Investment Research

From a valuation standpoint, SFM's forward 12-month price-to-sales ratio stands at 0.83, higher than the industry’s ratio of 0.24. SFM carries a Value Score of B. Sprouts Farmers is trading at a discount to Walmart (with a forward 12-month P/S ratio of 1.11) but at a premium to Target (0.38).
 

Zacks Investment Research
Image Source: Zacks Investment Research

The Zacks Consensus Estimate for Sprouts Farmers’ current financial-year sales and earnings per share implies year-over-year growth of 14.2% and 40.5%, respectively. 
 

Zacks Investment Research
Image Source: Zacks Investment Research

Sprouts Farmers currently has a Zacks Rank #5 (Strong Sell). 

You can see the complete list of today’s Zacks #1 Rank (Strong Buy) stocks here.

Radical New Technology Could Hand Investors Huge Gains

Quantum Computing is the next technological revolution, and it could be even more advanced than AI.

While some believed the technology was years away, it is already present and moving fast. Large hyperscalers, such as Microsoft, Google, Amazon, Oracle, and even Meta and Tesla, are scrambling to integrate quantum computing into their infrastructure.

Senior Stock Strategist Kevin Cook reveals 7 carefully selected stocks poised to dominate the quantum computing landscape in his report, Beyond AI: The Quantum Leap in Computing Power.

Kevin was among the early experts who recognized NVIDIA's enormous potential back in 2016. Now, he has keyed in on what could be "the next big thing" in quantum computing supremacy. Today, you have a rare chance to position your portfolio at the forefront of this opportunity.

See Top Quantum Stocks Now >>

Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report

Target Corporation (TGT) : Free Stock Analysis Report

Walmart Inc. (WMT) : Free Stock Analysis Report

Sprouts Farmers Market, Inc. (SFM) : Free Stock Analysis Report

This article originally published on Zacks Investment Research (zacks.com).

Zacks Investment Research

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

More Related Articles

Info icon

This data feed is not available at this time.

Data is currently not available

Sign up for the TradeTalks newsletter to receive your weekly dose of trading news, trends and education. Delivered Wednesdays.