Intro To An IRO: Stacey Caravella


Stacey Caravella is the Head of Investor Relations at Dunkin'​ Brands, based in Canton, Massachusetts. Stacey has been with Dunkin'​ Brands for nearly 10 years supporting the company in communications and investor relations.

1. What are your top priorities and biggest challenges?

The Investor Relations role is all-inclusive, meaning it is about working, managing and leading with external and internal stakeholders. Dunkin’ Brands Group, Inc. is the parent company of Dunkin’ Donuts and Baskin-Robbins. My top priority is effectively communicating the Dunkin’ Brands story to the investment community to ensure that it understands the Company’s growth opportunity and differentiated franchised business model.

My biggest challenge is that so many people I speak with on a daily basis are also Dunkin’ Donuts consumers! This is a good thing, but no matter how hard they try, it’s difficult for them not to think about their morning experience at Dunkin’ and extrapolate it to nearly 9,000 restaurants.

2. How have you seen the role and expectations of the IRO evolve in the past few years?

I have been with Dunkin’ Brands for nearly 10 years, but we have only been a publicly-traded company for the past five and a half years. I’ve been the only person in this position. From starting the Investor Relations department, to forming relationships with the sell-side and buy-side, to hosting the first-ever Dunkin’ Brands Investor Day – it was all new when I started in the role. So for me personally, the role has evolved significantly and has grown as my career progresses.

I always say that if a company is going public, it’s worth taking a chance on someone internally who may never have done IR in the past (someone like me), but who understands the business. You can figure out the rest or find experts to help you out, but the most important piece is having an intimate knowledge of the business.

3. How can the IRO best engage the investment community?

At Dunkin’ Brands, we have what I like to call an “open-door” policy, meaning that we try to accommodate most requests for meetings or phone calls. I understand that this is not possible for many companies, but it has served us well. We like to have open dialogues with our investors and analysts and we don’t shy away from tough conversations.

4. What is one important initiative that you’ve championed or experience that you’ve had as an IRO?

Going through an IPO was a truly awesome experience. Dunkin' Brands went public at the start of my role in Investor Relations and shortly after, the company developed an IR department. Since then, I have built great relationships with the various teams in my organization and this is likely because we all went through the IPO together. Seeing our iconic logo with the Dunkin’ Donuts’ famous pink and orange Ds displayed over Times Square was very rewarding and one that not every IRO has the opportunity to do.

5. What resources do you rely on to stay up to date on the capital markets?

Nasdaq’s Consumer Advisory emails are a great way to stay on top of the overall market on a daily and intra-daily basis. From shareholder analysis and trading and investor activity to insights into how best to manage your investor relations outreach efforts, it definitely helps me stay up to speed in today’s dynamic marketplace. Most IR “teams” are actually one person, so having someone who you can call or email and get a fast response and reliable information is invaluable.

6. What advice do you have for the next generation of IRO?

It’s OK to admit to someone from the investment world that you just don’t know the answer and need to follow-up with them!



Nasdaq Corporate Solutions helps organizations manage and master the two-way flow of information with their audiences. Around the globe, market leaders rely upon our unmatched suite of advanced technology, analytics and consultative services to maximize the value of their work—from investor relations and corporate governance to public relations and communications.

Nasdaq Corporate Solutions - Advisory Services

Nasdaq Advisory Services can partner with you to advise on and help facilitate your IR program. The Advisory Services group offers an objective analysis of the investment community tailored specifically to a company’s IR program. With collective insight into the markets, we are well positioned to interpret special situations such as changing interest rates and their impact on your capital structure.

Nasdaq IR Insight + Nasdaq Advisory Services

Access activist data, targeting recommendations and prioritization data and more from advisory specialists via Nasdaq IR Insight.

Follow us on Twitter: @MyCorpSolutions

Follow us on LinkedIn: Nasdaq Corporate Solutions

This communication and the content found by following any link herein are being provided to you by Nasdaq Corporate Solutions, a business of Nasdaq, Inc. and certain of its subsidiaries (collectively, “Nasdaq”), for informational purposes only. Nasdaq makes no representation or warranty with respect to this communication or such content and expressly disclaims any implied warranty under law. Nasdaq, the Nasdaq logo, and Nasdaq Corporate Solutions are registered and unregistered trademarks, or service marks, of Nasdaq, Inc. or its subsidiaries in the U.S. and other countries. ©Nasdaq, Inc. 2017. All rights reserved.

Comments or opinions expressed on the blog are those of their respective contributors only. The views expressed on this blog do not necessarily represent the views of Nasdaq, Inc. or any of its affiliates, or its or their management or employees (collectively, “Nasdaq”). Nasdaq is not responsible for, and disclaims any and all liability for the content contributed by contributors to the blog.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

More Related Articles

Info icon

This data feed is not available at this time.

Sign up for the TradeTalks newsletter to receive your weekly dose of trading news, trends and education. Delivered Wednesdays.