Chipotle Mexican Grill (NYSE: CMG), is a quick service restaurant in the US that features a Mexican menu of burritos, burrito bowls (a burrito without the tortilla), tacos, and salads. The company’s focus is to give a fine dining experience to the world of quick-service restaurants.
McDonald’s (NYSE: MCD) is an American chain of quick service restaurants which started its operations with a focus on burgers. It operates and franchises McDonald’s restaurants, which serve a locally-relevant menu of quality food and beverages in more than 100 countries. The restaurants offer a substantially uniform menu, although there are geographic variations to suit local consumer preferences and tastes. The restaurants in the U.S. and many international markets also offer a full or limited breakfast menu.
In this analysis we see how Chipotle’s Key Operating Metrics compare against McDonald’s US business for the last 3 years and the forecast for the ongoing year. For more information please visit our interactive dashboard – Chipotle vs McDonald’s: How Have Revenues and Key Operating Metrics Trended Over Recent Years?
Note: In this analysis for comparison we have only taken McDonald’s US business as the comparison against Chipotle .
How does Chipotle’s Total Revenue compare with McDonald’s?
- Chipotle’s Revenue has seen a steady and consistent growth over the years. It increased from $3.9 billion in 2016 to $4.9 billion in 2018. Trefis estimates it to increase to $5.5 billion in 2019.
- McDonald’s US has seen a fall in revenue in recent years as the re-franchising has been done on a large scale. Revenue fell from $8.3 billion in 2016 to $7.7 billion in 2018. As the re-franchising is nearly complete, Trefis estimates revenue to have a positive growth and be around $7.8 billion in 2019.
For more details regarding number of stores and average revenue per store please visit our dashboard – Chipotle vs McDonald’s
Comparing Chipotle’s and McDonald’s EBITDA Margin
- Chipotle’s EBITDA margin has been a bit fluctuating over the years. It increased from 11.2% in 2016 to 15.9% in 2017 but fell slightly to 15.4% in 2018. In 2019 we expect it to improve to around 17.2%.
- McDonald’s has seen a continuous rise in its EBITDA margin primarily due to the re-franchising initiative. It increased from 45.7% in 2016 to 60.2% in 2018. In 2019 we expect it to reach around 61.2%
What’s behind Trefis? See How it’s Powering New Collaboration and What-Ifs
For CFOs and Finance Teams | Product, R&D, and Marketing Teams
More Trefis Data
Like our charts? Explore example interactive dashboards and create your own.
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.
