Leon Morales is President & Chief Energy Officer of Atlanta-based DNA Behavior International, which leverages data and tech to enable individuals and organizations worldwide to manage talent, financial behavior and decisions – especially money decisions and what its founder calls Money Energy. Leon previously served as Chief Relationship Officer & Managing Director. He also is a proud USAF veteran and graduate (BBA) of the University of Texas at Arlington. He became a CPA in 1989. Leon’s high-impact consultative roles include a 17-year corporate leadership tenure with Cox Communications and serving as Leadership Practice Principal for Innovar Partners, an operational improvement management consultancy. Leon explains, our cloud-based app helps uncover a person’s inherent “hard-wired” strengths, aligning them more ideally…whether you want to optimize team performance, better understand clients, or enhance relationships. Since 2001, as the only behavior & money insights company, DNA has enabled teams and advisors to leverage 4,000+ behavior and money insights, via their own tech stacks, ISV or otherwise. For those who “speak DNA,” Leon is an Initiator; he invites Nasdaq readers to take their own DNA discovery, gratis.