But making WPP plc an even more interesting and timely stock to look at, is the fact that in trading on Monday, shares of WPP entered into oversold territory, changing hands as low as $45.3603 per share. We define oversold territory using the Relative Strength Index, or RSI, which is a technical analysis indicator used to measure momentum on a scale of zero to 100. A stock is considered to be oversold if the RSI reading falls below 30. In the case of WPP plc, the RSI reading has hit 29.9 — by comparison, the universe of dividend stocks covered by Dividend Channel currently has an average RSI of 49.5. A falling stock price — all else being equal — creates a better opportunity for dividend investors to capture a higher yield. Indeed, WPP's recent annualized dividend of 3.09/share (currently paid in semi-annual installments) works out to an annual yield of 6.75% based upon the recent $45.78 share price.
A bullish investor could look at WPP's 29.9 RSI reading today as a sign that the recent heavy selling is in the process of exhausting itself, and begin to look for entry point opportunities on the buy side. Among the fundamental datapoints dividend investors should investigate to decide if they are bullish on WPP is its dividend history. In general, dividends are not always predictable; but, looking at the history chart below can help in judging whether the most recent dividend is likely to continue.
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SDD Dividend History
The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.