WPP ( WPP ), a holding company engaged in providing communications services, said Wednesday that it has acquired Bomtempo, Anahory & Ralha - Servicos Criativos, S.A., or BAR, an independent creative agency in Portugal.
BAR will merge operations with Ogilvy & Mather Portugal, with the combined business trading as BAR Ogilvy. It will be managed by the founders Jose Bomtempo, Diogo Anahory and Miguel Ralha.
BAR clients include Sagres, Millennium BCP, CUF, Nowo, TAP and Nespresso.
Financial terms of the acquisition were not disclosed.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.
