Why Is Netflix (NFLX) Up 1% Since Last Earnings Report?

It has been about a month since the las t earnings report for Netflix (NFLX). Shares have added about 1% in that time frame, underperforming the S&P 500.

Will the recent positive trend continue leading up to its next earnings release, or is Netflix due for a pullback? Before we dive into how investors and analysts have reacted as of late, let's take a quick look at its most recen t earnings report in order to get a better handle on the important catalysts.

Netflix Q4 Earnings Benefit from Higher Subscriber Addition

Netflix report ed fourth-quarter 2018 earnings of 30 cents per share that beat the Zacks Consensus Estimate by 6 cents. The figure was much lower than 41 cents reported in the year-ago quarter but better than management's guidance of 23 cents.

Revenues of $4.19 billion lagged the consensus mark of $4.21 billion but surpassed management's guidance. The top line increased 27.4% year over year, driven by a solid 36% jump in streaming revenues from a year ago.

Subscriber Addition Strong on International Growth

Netflix added 8.84 million subscribers, better than the guidance of 7.6 million and the year-ago quarter figure of 6.62 million, primarily driven by strong growth in international markets.

At the end of the quarter, Netflix had 139.26 million paid subscribers globally, up 25.9% from the year-ago quarter. ASP increased 3% year over year. Notably, Netflix added 29 million subscribers in 2018 compared with 22 million in 2017.

In the U.S. streaming segment, Netflix's subscriber base totaled 58.49 million, up from 52.81 million in the year-ago quarter. The company added roughly 1.53 million paid subscribers, slightly better than the guidance of 1.50 million.

In the International Streaming segment, the company recorded 80.77 million paid members compared with 57.83 million in the year-ago quarter. The company added 7.31 million paid members much better than management's expectation of 6.10 million.

Excluding the impact of foreign exchange, international ASP increased 6% year over year. During the quarter, Netflix raised prices in Canada and Argentina.

Original Content Expansion Continues

Netflix's expanding original content portfolio is a major growth driver. The success of Roma and Bird Box validates the company's evolution as a major movie studio.

Roma was announced the best movie of 2018 by the New York Film Critics Circle and won the Golden Lion Award. It also won the award for best foreign-language film at this year's Golden Globes. The streaming giant won five Golden Globes across movies and televisions, leading all studios in the race.

The company estimates that Bird Box will have a viewership of 80 million member households, including higher rate of repeat viewing in the first four weeks of release. Earlier, Netflix stated that Bird Box recorded highest viewership for any movie in the Dec 21-27 period. Per data from Nielsen, quoted by Variety, almost 26 million unduplicated users viewed Bird Box during the period.

Notably, Roma, Bird Box and The Ballad of Buster Scruggs were the three original movies that hit the theaters first and were later released on the streaming platform.

Further, in the television category, Netflix's The Kominsky Method won the Golden Globes for best comedy or musical. The company's Spanish original Elite has gained a viewership of 20 million member households globally in the first four weeks of the show's availability on the platform.

Moreover, You, which started as a "Lifetime Linear" series in the United States and now a Netflix original, is expected to hit a viewership of 40 million member households in its first four weeks on the streaming platform.

From Hollywood, apart from the The Kominsky Method, Netflix launched series like The Haunting of Hill House and Chilling Adventures of Sabrina. New seasons of Big Mouth and Narcos: Mexico returned on the platform in the quarter.

For 2019, Netflix's content slate is pretty engaging. The company is now focusing on originals instead of 2nd run programming. Titles include The Umbrella Academy (Feb 15), Triple Frontier (March), Martin Scorsese's The Irishman, Michael Bay's 6 Underground and Ryan Murphy's The Politician.

The list includes returning seasons of The Crown, 13 Reasons Why, La Casa de Papel, Elite and Season 3 of the Stranger Things (Jul 4).

Quarter Details

International Streaming revenues (50.3% of revenues) soared 35.8% year over year to $2.11 billion.

Domestic Streaming revenues (47.7% of revenues) improved 22.4% from the year-ago quarter to about $2 billion.

The DVD business (2% of revenues) declined 19% year over year to $85.2 million.

Coming to expenses, marketing surged 56.6% year over year to $730.4 million. As percentage of revenues, marketing expenses increased 320 basis points (bps) to 17.4%.

Consolidated contribution margin (revenues minus the cost of revenues and marketing cost) contracted 110 bps on a year-over-year basis to 17.3%. While International Streaming segment contribution margin expanded 140 bps, U.S. Streaming segment contracted 130 bps.

Moreover, consolidated operating income declined 12.1% year over year to $481.1 million. Consolidated operating margin contracted 230 bps on a year-over-year basis to 5.2%, slightly better than management's guidance of 5%.

Balance Sheet

Netflix had $3.79 billion of cash and cash equivalents as of Dec 31, 2018, compared with $3.07 billion as of Sep 30, 2018.

Long-term debt was $10.36 billion, up from $8.34 billion at the end of the previous quarter. Streaming content obligations were $19.3 billion compared with $18.6 billion at the end of the previous quarter.

Netflix reported free cash outflow of $1.32 billion compared with $859 million in the previous quarter.


For the first quarter of 2019, Netflix forecasts earnings of 56 cents per share, implying a year-over-year decline of 12.5%. The Zacks Consensus Estimate is pegged at 83 cents.

Netflix expects to add 8.9 million paid subscribers, up 7.7% year over year. In the U.S. Streaming segment, the company anticipates to gain 1.6 million subscribers, down 29.8% from the year-ago quarter.

However, momentum in the International Streaming segment is expected to continue with paid subscriber addition of 7.3 million, up 22.1% year over year. Moreover, Netflix expects international ASP to increase year over year, excluding foreign exchange.

The U.S. and International streaming revenues are expected to be $2.06 billion and $2.35 billion, respectively. Total revenues, including the DVD business, are anticipated to be $4.49 billion.

For the first quarter, operating margin is projected at 8.9%, down from 12.1% in the year-ago quarter, apparently due to higher spending on content, including original movies. For 2019, Netflix expects operating margin of 13%.

How Have Estimates Been Moving Since Then?

Fresh estimates followed a downward path over the past two months. The consensus estimate has shifted -32.33% due to these changes.

VGM Scores

Currently, Netflix has a poor Growth Score of F, however its Momentum Score is doing a lot better with a C. However, the stock was allocated a grade of F on the value side, putting it in the fifth quintile for this investment strategy.

Overall, the stock has an aggregate VGM Score of F. If you aren't focused on one strategy, this score is the one you should be interested in.


Netflix has a Zacks Rank #3 (Hold). We expect an in-line return from the stock in the next few months.

Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report

Netflix, Inc. (NFLX): Free Stock Analysis Report

To read this article on click here.

Zacks Investment Research

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

In This Story


Other Topics


Latest Markets Videos