The Zacks Analyst Blog Highlights: Nike, Apple, McDonald and Volkswagen

For Immediate Release

Chicago, IL -March 16, 2017 - announces the list of stocks featured in the Analyst Blog. Every day the Zacks Equity Research analysts discuss the latest news and events impacting stocks and the financial markets. Stocks recently featured in the blog include Nike Inc.(NYSE:NKE - Free Report),Apple Inc.(NASDAQ:AAPL - Free Report) , McDonald's Corp.(NYSE:MCD - Free Report) and Volkswagen AG(OTCMKTS:VLKAY - Free Report) .

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Here are highlights from Wednesday's Analyst Blog:

Nike Faces Criticism on China's Consumer Day Show

Nike Inc. (NYSE:NKE - Free Report) fell on Wednesday morning as China's state-run television, China Central Television (CCTV), criticized the sportswear company for alleged false advertisement.

The CCTV show shined the light on a shopper who bought Nike shoes sold in China that didn't include the advertised cushions, "Zoom Air." A broadcaster showed Nike in violation of China's consumer protection law for not properly compensating the consumer.

The CCTV show "315" is a reference to World Consumer Rights Day on March 15. The show is similar to "60 Minutes" from CBS.

The annual TV program which looks to expose companies' wrongdoing with hidden cameras and undercover reporters had targeted some of world's largest corporations in the past, including Apple Inc. (NASDAQ:AAPL - Free Report) , McDonald's Corp. (NYSE:MCD - Free Report) and Volkswagen AG (OTCMKTS:VLKAY - Free Report) .

Beside Nike, Japanese retail chain Muji was also featured on the show for selling products that were mislabeled along with fake eye doctors on scamming patients, animal breeders for speeding up animals' growth with medicines and China's version of Wikipedia,, Reuters reported.

Shares of Nike rose on Tuesday after an upbeat upgrade from Morgan Stanley's analyst for next quarter's earnings report. (For more information on Nike, check out this Zacks article: U.S. Sports Apparel War: Nike Vs. Under Armour )

"Pretty much all the big corporations have their PR machines ready to jump into action because they've seen what happens when companies are not prepared," said James Feldkamp, Shanghai-based CEO of independent China consumer watchdog Mingjian, to Reuters .

The company's reputation and sales can be damaged when featured on the annual show. However, the impact is typically short-lived. People tend to forget about it after a little while.

Nike bounced back in early afternoon trading, rising a slight 0.47% to $57.55 per share.

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About Zacks Equity Research

Zacks Equity Research provides the best of quantitative and qualitative analysis to help investors know what stocks to buy and which to sell for the long-term.

Continuous coverage is provided for a universe of 1,150 publicly traded stocks. Our analysts are organized by industry which gives them keen insights to developments that affect company profits and stock performance. Recommendations and target prices are six-month time horizons.

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Past performance is no guarantee of future results. Inherent in any investment is the potential for loss. This material is being provided for informational purposes only and nothing herein constitutes investment, legal, accounting or tax advice, or a recommendation to buy, sell or hold a security. No recommendation or advice is being given as to whether any investment is suitable for a particular investor. It should not be assumed that any investments in securities, companies, sectors or markets identified and described were or will be profitable. All information is current as of the date of herein and is subject to change without notice. Any views or opinions expressed may not reflect those of the firm as a whole. Zacks Investment Research does not engage in investment banking, market making or asset management activities of any securities. These returns are from hypothetical portfolios consisting of stocks with Zacks Rank = 1 that were rebalanced monthly with zero transaction costs. These are not the returns of actual portfolios of stocks. The S&P 500 is an unmanaged index. Visit for information about the performance numbers displayed in this press release.

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Nike, Inc. (NKE): Free Stock Analysis Report

Apple Inc. (AAPL): Free Stock Analysis Report

McDonald's Corporation (MCD): Free Stock Analysis Report

Volkswagen AG (VLKAY): Free Stock Analysis Report

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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