The last two weeks have been very eventful for the technology sector. Here are some of the recent major developments that could influence the price action of tech bellwethers Oracle ( ORCL ), Adobe ( ADBE ), and Microsoft ( MSFT ).
Oracle recently acquired InQuira, a company which provides knowledge management and analytics solutions for customer relationship management ( CRM ) platforms, including Oracle's own. Oracle will merge InQuira's technology with its existing CRM products - Fusion and Siebel CRM.
We currently have a $37 price estimate for Oracle, which translates to more than a 25% upside from the current market price.
Adobe has finally embraced HTML 5 with the preview of a new tool called Adobe Edge. HTML 5 has been the greatest threat to Adobe's Flash, which is used to create interactive, animated content. Apple doesn't support Flash on the iPhone or the iPad because of performance issues, and many others are following suit.
Adobe previewed Adobe Edge that features content in HTML 5 and plans to bundle it as part of Adobe's Creative Suite, which should help improve sales.
We see Adobe heading to $35, which is our Trefis price estimate for Adobe.
Though Microsoft's revenues are derived mainly from its Microsoft Office and Windows OS offerings, we expect that the Entertainment and Devices division will drive Microsoft's growth in the future. Xbox sales have shown tremendous growth last year with the launch of Kinect. Even Windows Phone 7 seems to be picking up slowly.
Microsoft announced that it will hold an event with Nokia on August 17 where it may unveil the new Nokia Windows Phone 7 device and interact with the developer community. Nokia could be the largest Windows Phone 7 partner next year, and the newest version of Windows Phone 7 called Mango will launch soon. Samsung, HTC and LG are also expected to launch new dual core WP7 devices in September.
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