T-Mobile And Viacom Enter Into Content Distribution Agreement
(RTTNews) - T-Mobile (TMUS) and Viacom Inc. (VIAB, VIA) announced that they have entered into a significant content distribution agreement.
As per terms of the deal, Viacom's portfolio of leading brands — including MTV, Nickelodeon, Comedy Central, BET, Paramount and more — will play a key role in T-Mobile's delivery of compelling new mobile video services to consumers later this year.
The deal enables the Un-carrier to bring together live linear feeds of Viacom channels as well as a broad range of on-demand content to serve T-Mobile's nearly 80 million customers.
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