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Swing Trading: Apple, Steve Jobs and the Business of Making Decisions

What did your trading strategy tell you to do about the news that Steve Jobs was stepping down as CEO of Apple?

Buy the stock? Sell the stock? Wait to see what the market does ... then buy the stock? Or sell?

As Larry Connors wrote in his book, Short Term Trading Strategies That Work: A Quantified Guide to Trading Stocks and ETFs - now available for free :

You start trading a new strategy which has tested well and it immediately starts losing money. What do you do?The market has one of its worst months in years and you do too. What do you do next month?You start trading a new strategy and it immediately starts making an abundance of money. Do you allocate more money?You may think you are in the business of trading. But in reality, you are in the businesss of decision making!

If you are looking for a way to do better in the business of decision making when it comes to making money by trading stocks, then take some time next week to join Larry Connors for a free introduction to the Fall 2011 semester of the TradingMarkets Swing Trading College .

The Fall Semester of the Swing Trading College will include:

The 4 Keys to Understanding the Basics of Successful Swing Trading

Managing Risk with Data and Protecting Your Portfolio with Hedging

Putting Together a Trading Business

And much more. Click the link below to learn everything you need to know about the upcoming Fall semester with Larry Connors.

10 Weeks to Trading Mastery - The Fall 2011 Swing Trading College with Larry Connors, founder and CEO of and Connors Research

Among the companies scheduled to report quarterly earnings on Friday are high-end retailer, Tiffany & Co (TIF | PowerRating ) . Shares of TIF closed higher for three days in a row before reversing lower on Thursday to finish back below its 200-day moving average.

Here are 7 Stocks You Need to Know for Friday

The major market indexes finished lower ahead of trading on Friday as buyers crowded into the bank stocks. Closing higher and nearing overbought territory below the 200-day moving average were financial companies like Citigroup (C | PowerRating ) , Wells Fargo & Company (WFC | PowerRating ) and Bank Of America Corp (BAC | PowerRating ) . Bank of America finished higher by more than 9% even as the stock closed near session lows.

Shares of Apple Inc (AAPL | PowerRating ) gapped down at the open on Thursday, but trimmed losses to close near session highs, pulling back by less than 1%. Read our story on Steve Jobs and Apple here .

Among the stocks pulling back above the 200-day moving average heading into Friday's trading are such widely-traded names as Lululemon Athletica Inc. (LULU | PowerRating ) and Chipotle Mexican Grill (CMG | PowerRating ) . Neither stock is in technically oversold territory despite Thursday's selling.

Electronic Arts Inc (ERTS | PowerRating ) was among the few stocks to gain ground out of the Nasdaq 100. Thursday marked the stock's fourth consecutive higher close and its highest finish in 10 days. ERTS is set to open Friday morning in overbought territory above the 200-day moving average.

Get 7 Stocks You Need to Know delivered to your inbox every evening after the market closes. Click here to start your free subscription to 7 Stocks You Need to Know today .

David Penn is Editor in Chief of

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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