
Is Saleforce.com headed to new highs?
One big investor is betting that Salesforce.com will break out.
optionMONSTER's Heat Seeker tracking system detected the purchase of 7,000 April 150 calls for $5.40 and the sale of an equal number of April 170 calls for $0.70. Volume was more than 8 times open interest in both strikes.
This bullish call spread cost $4.70 to open. It will earn a maximum profit of 326 percent if CRM closes at or above $170 on expiration, about $10 above its all-time high from last summer. (See our Education section)
The stock, whose ticker stands for "customer relationship management," is up 0.74 percent to $147.16 in midday trading. Its web-based products are used by a wide array of companies on a subscription basis. Investors like that model because it generates a steady flow of revenue, compared with the older system where programs were bought and installed in one shot at a time.
CRM's last financial report on Feb. 23 beat expectations in both earnings and revenue. Guidance was also strong, causing the shares to gap higher. Since then they have been consolidating in a range. (See researchLAB for more)
Overall option volume is slightly above average in the stock so far today, with calls outnumbering puts by more than 8 to 1, according to the Heat Seeker.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.