Ridley Scott, Fox Innovation Lab Team Up for ‘Alien: Covenant’ Virtual Reality Experience
The experience will be available as a paid title on major VR platforms. There's no word on an exact release date yet, but it's worth noting that "Alien:Covenant" the movie will be released in May.
What we do know is that it aims to scare the pants off its viewers: The Fox Innovation Lab team describes the experience as "a dread-inducing journey into the depths of the Alien universe."
The rest of the news release sounds equally unnerving: "Viewers will discover the true meaning of terror as they navigate through horrifying alien environments and a story where every decision could mean the difference between life and death."
The "Alien: Covenant" VR experience will be executive produced by Ridley Scott and directed by David Karlak. It's a cooperation between Scott's RSA Films, the Fox Innovation Lab and MPC VR, a Technicolor Company.
This will be the second major VR title from the Fox Innovation Lab. The 20th Century Fox R&D unit unveiled "The Martian VR Experience" at CES in Las Vegas a year ago, and has since released it on HTC Vive, PlayStation VR and Oculus Rift.
Unlike other studios, Fox isn't looking to just use VR as a way to advertise its movies. "We see VR as a new media opportunity, not just a promotional vehicle," 20th Century Fox Home Entertainment and Fox Innovation Lab President Mike Dunn recently told Variety . "Our intention from the moment we developed our business plan was to be in the commercial VR business."
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