Perion Network Ltd (PERI) is Attracting Investor Attention: Here is What You Should Know

Perion Network (PERI) has been one of the most searched-for stocks on Zacks.com lately. So, you might want to look at some of the facts that could shape the stock's performance in the near term.

Shares of this digital media company have returned -47% over the past month versus the Zacks S&P 500 composite's -2% change. The Zacks Internet - Content industry, to which Perion Network belongs, has lost 0.9% over this period. Now the key question is: Where could the stock be headed in the near term?

Although media reports or rumors about a significant change in a company's business prospects usually cause its stock to trend and lead to an immediate price change, there are always certain fundamental factors that ultimately drive the buy-and-hold decision.

Revisions to Earnings Estimates

Here at Zacks, we prioritize appraising the change in the projection of a company's future earnings over anything else. That's because we believe the present value of its future stream of earnings is what determines the fair value for its stock.

Our analysis is essentially based on how sell-side analysts covering the stock are revising their earnings estimates to take the latest business trends into account. When earnings estimates for a company go up, the fair value for its stock goes up as well. And when a stock's fair value is higher than its current market price, investors tend to buy the stock, resulting in its price moving upward. Because of this, empirical studies indicate a strong correlation between trends in earnings estimate revisions and short-term stock price movements.

For the current quarter, Perion Network is expected to post earnings of $0.44 per share, indicating a change of -26.7% from the year-ago quarter. The Zacks Consensus Estimate has changed -68.8% over the last 30 days.

The consensus earnings estimate of $1.72 for the current fiscal year indicates a year-over-year change of -48.4%. This estimate has changed -52.4% over the last 30 days.

For the next fiscal year, the consensus earnings estimate of $1.90 indicates a change of +10.3% from what Perion Network is expected to report a year ago. Over the past month, the estimate has changed -48.2%.

Having a strong externally audited track record, our proprietary stock rating tool, the Zacks Rank, offers a more conclusive picture of a stock's price direction in the near term, since it effectively harnesses the power of earnings estimate revisions. Due to the size of the recent change in the consensus estimate, along with three other factors related to earnings estimates, Perion Network is rated Zacks Rank #5 (Strong Sell).

The chart below shows the evolution of the company's forward 12-month consensus EPS estimate:

12 Month EPS

Projected Revenue Growth

Even though a company's earnings growth is arguably the best indicator of its financial health, nothing much happens if it cannot raise its revenues. It's almost impossible for a company to grow its earnings without growing its revenue for long periods. Therefore, knowing a company's potential revenue growth is crucial.

For Perion Network, the consensus sales estimate for the current quarter of $156.96 million indicates a year-over-year change of +8.1%. For the current and next fiscal years, $599.46 million and $623.41 million estimates indicate -19.3% and +4% changes, respectively.

Last Reported Results and Surprise History

Perion Network reported revenues of $234.23 million in the last reported quarter, representing a year-over-year change of +11.7%. EPS of $1.04 for the same period compares with $0.90 a year ago.

Compared to the Zacks Consensus Estimate of $233.11 million, the reported revenues represent a surprise of +0.48%. The EPS surprise was +7.22%.

The company beat consensus EPS estimates in each of the trailing four quarters. The company topped consensus revenue estimates each time over this period.

Valuation

No investment decision can be efficient without considering a stock's valuation. Whether a stock's current price rightly reflects the intrinsic value of the underlying business and the company's growth prospects is an essential determinant of its future price performance.

While comparing the current values of a company's valuation multiples, such as price-to-earnings (P/E), price-to-sales (P/S) and price-to-cash flow (P/CF), with its own historical values helps determine whether its stock is fairly valued, overvalued, or undervalued, comparing the company relative to its peers on these parameters gives a good sense of the reasonability of the stock's price.

As part of the Zacks Style Scores system, the Zacks Value Style Score (which evaluates both traditional and unconventional valuation metrics) organizes stocks into five groups ranging from A to F (A is better than B; B is better than C; and so on), making it helpful in identifying whether a stock is overvalued, rightly valued, or temporarily undervalued.

Perion Network is graded A on this front, indicating that it is trading at a discount to its peers. Click here to see the values of some of the valuation metrics that have driven this grade.

Bottom Line

The facts discussed here and much other information on Zacks.com might help determine whether or not it's worthwhile paying attention to the market buzz about Perion Network. However, its Zacks Rank #5 does suggest that it may underperform the broader market in the near term.

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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