Harley-Davidson, Hero MotoCorp Enter Into Deals For India Market - Quick Facts

(RTTNews) - Harley-Davidson, Inc. (HOG) and India-based Hero MotoCorp, the world's largest maker of motorcycles and scooters in terms of unit volumes, said Tuesday that they have entered into distribution and licensing agreements for the India market.

Under the distribution deal, Hero MotoCorp will sell and service Harley-Davidson motorcycles as well as sell parts & accessories and general merchandise riding gear and apparel through a network of brand-exclusive Harley-Davidson dealers and Hero MotorCorp's existing dealership network in India.

As part of the licensing deal, Hero MotoCorp will develop and sell premium motorcycles under the Harley-Davidson brand name.

Harley-Davidson noted that the actions are aligned with its business overhaul, 'The Rewire', and the company's announcement in September to change its business model in India.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

In This Story


Latest Markets Videos


    Founded in the late 1990s by Andrew Mariathasan in New York, with the goal of covering Wall Street for a new generation of investors, RTTNews has expanded steadily over the years to become a trusted provider of content for a wide array of subjects across several platforms. RTT's Financial Newswire is relied upon by some of the world's largest financial institutions, including banks, brokerages, trading platforms and financial exchanges.

    Learn More