Markets

Facebook Adds Live Photo Support, Will It Benefit Apple?

Facebook, Inc.FB has announced support for Apple's AAPL Live Photos. The format will now be visible on Facebook for iOS, albeit only for a small number of users for now. The social media giant appears to be preparing for a wider rollout in early 2016.

Live Photos is nothing but GIF-like pictures that move when touched. Apple had launched this innovative feature in Sep 2015 when it released the iPhone 6S range.

With Facebook extending support for the feature, iOS users (though only with iOS 9 or above) will be able to view these motion pictures. However, not all iOS users can upload them. Only those with iPhone 6s devices will have the privilege.

Facebook has kept the uploading option quite simple and user friendly. Live Pictures can be uploaded just like any other picture. Only a small icon needs to be tapped to make Facebook understand the difference.

This feature will no doubt enhance the user experience on Facebook, but it is equally (or perhaps more) important for Apple. This is because though Apple had made this novel feature available, the photos could not be shared on social networks, thereby reducing the appeal for users.

Last month Yahoo's YHOO Tumblr had enabled support for Live Photos. But it is of much more significance when it comes to Facebook. In fact, given the speculations regarding declining iPhone sales, this move by Facebook is a positive for Apple.

It is a win-win situation for these two tech giants. It gives Facebook an edge over its prime competitor Twitter TWTR .

Facebook is a Zacks Rank #2 (Buy) stock.

Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days.Click to get this free report >>

Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report

APPLE INC (AAPL): Free Stock Analysis Report

FACEBOOK INC-A (FB): Free Stock Analysis Report

YAHOO! INC (YHOO): Free Stock Analysis Report

TWITTER INC (TWTR): Free Stock Analysis Report

To read this article on Zacks.com click here.

Zacks Investment Research

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.


The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

In This Story

TWTR FB AAPL

Other Topics

Stocks

Latest Markets Videos

    Zacks

    Zacks is the leading investment research firm focusing on stock research, analysis and recommendations. In 1978, our founder discovered the power of earnings estimate revisions to enable profitable investment decisions. Today, that discovery is still the heart of the Zacks Rank. A wealth of resources for individual investors is available at www.zacks.com.

    Learn More