Ericsson's (ERIC) Technology to Boost Proximus TV Services
Swedish communication technology and services giant, EricssonERIC announced that it is working with leading Belgian telecommunication player, Proximus, to expand the latter's multiscreen cloud DVR (digital video recording) service with interesting fresh features for customers.
Proximus had formerly installed Ericsson's Multiscreen Headend to deliver a broader range of services to its clients, including time and place shifting capabilities.
Ericsson's technology will now enable users to enjoy new features like record content on a smartphone for viewing later on a tablet, ability to watch content on one screen and then continue it on a different screen as well as swipe content with a simple one-hand action from a tablet/smartphone to the TV. It will also enable users to use a mobile device as a virtual remote control and have access to live TV, time-shifted Replay and recordings, with great viewing experiences across all screens.
Thus, Proximus viewers can now enjoy the benefit of consistent, seamless experiences with enhanced flexibility on all screens, regardless of whether it's a TV, tablet, PC or smartphone. Ericsson's expertise will aid Proximus offer flexibility to its viewers to use service that they can mold around their connected lifestyles.
ERICSSON LM ADR Price and Consensus
Ericsson's Media Vision 2020 forecasts that viewers will spend as much time watching on-demand and time-shifted content by 2020, as they will spend on linear and live TV.In line with the prediction, viewers these days are demanding greater access to video on demand services, due to which TV service providers are driven to revamp their offerings to meet the latest consumer demands.
Ericsson's technology has been enabling telecom players to adapt to the rapidly changing media landscape, as they contend with an increasingly complex industry.
However, reduced consumer telecom spending is playing a spoilsport for Ericsson. Also, stiff competition and currency fluctuations have been hurting this Zacks Rank #4 (Sell) company's performance.Ericsson is also grappling with waning sales in some key end-markets, slowdown in 4G deployment in China and ongoing industry consolidation among customers and major rivals.
Some better-ranked stocks in the same space include Ubiquiti Networks, Inc. UBNT , QUALCOMM Inc. QCOM and Clearfield, Inc. CLFD , each carrying a Zacks Rank #2 (Buy). You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here .
Interested in IPOs? Check out the special edition of Zacks Friday Finish Line below, where Editor Maddy Johnson and Content Writer Ryan McQueeney interview Kathleen Smith of Renaissance Capital about the IPO market in 2016 (see part two here ).
Confidential from Zacks
Beyond this Analyst Blog, would you like to see Zacks' best recommendations that are not available to the public? Our Executive VP, Steve Reitmeister, knows when key trades are about to be triggered and which of our experts has the hottest hand. Click to see them now>>
Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report