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Disney bans ads from Netflix ahead of streaming launch - WSJ

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Ayanti Bera Reuters
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Credit: REUTERS/LUCY NICHOLSON

Walt Disney Co is banning advertising from Netflix Inc across its TV networks, the Wall Street Journal reported on Friday, citing people familiar with the matter.

Oct 4 (Reuters) - Walt Disney Co DIS.N is banning advertising from Netflix Inc NFLX.O across its TV networks, the Wall Street Journal reported on Friday, citing people familiar with the matter.

Disney, which is set to launch its video streaming service "Disney+" on Nov. 12, told its employees earlier this year that it would not accept ads from any rival streaming services but later compromised with almost every service except Netflix, the report said. (https://on.wsj.com/2MeHcLG)

Disney and Netflix did not immediately respond to Reuters request for comment.

(Reporting by Ayanti Bera in Bengaluru; Editing by Sriraj Kalluvila)

((Ayanti.Bera@thomsonreuters.com; within U.S.+1 646 223 8780, outside U.S. +91 80 6749 0341;))

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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