Coles and Woolworths are continuing through 2013 their battle for supremacy in the supermarket industry by renewing their milk price war. Both retailers have cut to $1 per litre their milk products.
Coles fired the opening salvo by bringing down to $1 per litre its milk products across over 600 Coles Express outlets in Australia. In response, Woolworths matched the offer by retailing two litres of milk at $2.
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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.