Markets

Car manufacturers attempting to bounce back from long shadow of March 11

Car sales in June have been increasing from the poor performance during the month prior and analysts attribute the difference to a pair of Japanese manufacturers' aggressive discount offers and reduced gas prices, the Detroit Free Press reports .

Though the March 11 earthquake and subsequent tsunami that struck Japan resulted in the delayed manufacture of at least 500,000 cars, Toyota (TM), Honda (HMC) and Nissan are compensating for the shortfall prompted by the natural disasters. Nissan was not as harmed by the natural disasters since Japan hosts one-quarter of its global production while, by contrast, Toyota bases 45 percent of its in the Land of the Rising Sun.

"There is some increase due to more incentive spending, especially from Honda and Toyota," sales tracker Jesse Toprak of TrueCar.com told the publication. "Even so, Toyota is still going to be down 10 percent compared to last year and Honda will be down about 14 percent."

Toyota believes disruptions caused by those March 11 events are why its sales were low in May, CNN reports . The company had a decline of 46.5 percent in May as compared to figures from May 2010.

Though production in Japan was more than 40 percent lower during the first five months of the year versus the same period in 2010, the car manufacturer is attempting to bounce back.

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.