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Can You Guess 2015's Top-Selling Large Luxury Car in 2015 in the U.S.?

The best-selling luxury large sedan in the U.S. wasn't Daimer 's , Mercedes-Benz S-Class, which has a history of leading sales in the segment. It wasn't BMW 's 7-Series or its 6-Series either. And it wasn't even one of Volkswagen Group 's premium Audi and Porsche models. It was Tesla Motors ' Model S -- by a long shot. Going further, every key competing model saw U.S. sales decline in 2015 while Model S sales jumped.

Year-over-year growth. Data for chart retrieved from Company SEC filings and press releases for quarters shown. Chart source: author.

Tesla's total global Model S sales during 2015 were over 50,000, up from 32,000 in 2014. During 2014, the company said about 55% of new Model S were delivered in North America, 30% in Europe, and 15% in Asia Pacific. Investors will likely get an update on this geographic breakdown of its 2015 deliveries when the company reports quarterly results on Wednesday.

Growth for Model S sales probably won't come as easy, going forward. With Model S now outselling competition as meaningfully as it is, it may be difficult for the company to grow sales of the vehicle in the U.S. during 2016.

But its unlikely Model S sales have peaked, as the company has yet to update the vehicle's 2012-launched design. Further, Tesla continues to refrain from spending money on advertising. So, if demand dampens, Tesla can either revamp the design, initiate advertising, or both.

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The article Can You Guess 2015's Top-Selling Large Luxury Car in 2015 in the U.S.? originally appeared on Fool.com.

Daniel Sparks owns shares of Tesla Motors. The Motley Fool owns shares of and recommends Tesla Motors. Try any of our Foolish newsletter services free for 30 days . We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy .

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.


The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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