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Amazon Unveils 2014 Holiday Toy List, Amplifies Deals - Analyst Blog

This holiday season, Amazon.com Inc. ( AMZN ) is offering more deals than ever before on toys and games. The online retail giant recently released its 2014 Holiday Toy List, a comprehensive catalog of the trendiest products for the little ones.

The Holiday Toy List comprises multiple items that appeal to all ages - from infants to teenagers - and are considered highly popular. The list consists of top-rated toys, family games, innovative electronic toys, prominent books and movies, video game favorites and trendy sporting goods, among others.

What's New on Amazon?

Fisher-Price is offering Lightning Deals that can now be availed by customers. Deals from other top brands like Mattel, Disney and Melissa & Doug will soon follow suit.

Also, debuting this season, on the Holiday Toy List, are commentaries from Amazon product experts and toy enthusiasts on the latest toy trends.

A variety of new categories like Mom Picks, Wood & Recycled and Active Playtime will be on offer for customers. Personal anecdotes from Amazon editors will also share space on the list.

Moreover, with the new user-friendly gift finder feature, clients can make the most of the Holiday Toy List using intuitive search filters like category, brand, age, gender, price range and discount.

Amazon's special holiday feature will also allow shoppers to explore best-sellers and follow customer reviews to help them pick the perfect gifts for kids of all ages.

Customers can buy products on this list on the go, using the Amazon shopping app. The app now includes both voice and vision searching capabilities. Customers can use their smartphone camera to search items or use the new microphone icon to add a new favorite to their child's wish list in no time.

Amazon currently holds a Zacks Rank #4 (Sell).

Stocks that Warrant a Look

Better-ranked stocks in this industry include Mercadolibre, Inc. ( MELI ), World Energy Solutions, Inc. ( XWES ) and PetMed Express, Inc. ( PETS ). While Mercadolibre carries a Zacks Rank #1 (Strong Buy), World Energy Solutions and PetMed Express sport a Zacks Rank #2 (Buy).

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.


The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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