Activision Continues to Outperform

Activision Blizzard (NASDAQ: ATVI) continues to benefit greatly from increased video game growth and popular content offerings. The gaming giant has been gaining as people spend more time at home, thanks to lockdown measures contributing to live events being cancelled, and larger gatherings put on hold. The company's strong quarterly results support this thesis. 

Video game players having fun

Image source: Getty Images.

Growing player base drives strong results 

On Aug. 2, the Santa Monica, California-based company reported a second-quarter (ended June 30) revenue increase of 38% year over year, boosted by increased customer engagement and audience gains. In addition, the player base grew by 100 million monthly active players, or 30%, year over year. 

That said, even as people begin to spend less time sheltered at homes as lockdown measures ease, the consumer discretionary company's revenue expansion should be supported by new content launches for key franchises. CFO Dennis Durkin spoke about new content driving growth: "The addition of the Warzone free-to-play experience has significantly increased the reach, engagement, and player investment in Call of Duty, building on existing strength for our largest franchise and creating a strong foundation for future financial performance". 

On Aug. 4, Activision also raised its full-year outlook for revenue to $7.28 billion, up from its previous full year guidance of $6.8 billion given on May 5. And this new number prudently takes into account the various COVID-19 pandemic risks to the business, with potential outperformance if these risks don't materialize.

Video game-related spend hits record levels

At a more macro level, consumer spending on video gaming in the U.S. hit a record $11.6 billion in the second quarter, up 30% versus Q2 2019, and a 7% increase over the first quarter, according to research from The NPD Group. The spending growth came from both physical content and hardware, as well as digital and mobile spending.  

For the month of August alone, U.S. consumers spend $3.33 billion, a 37% increase from August 2019, The NPD Group reports. This number includes consoles, accessories, and digital and packaged media. The strong August increase follows increases of 26% in June and 32% in July.

As many entertainment options, including films and professional sports, have been limited or put on hold because of COVID-19, people are turning to gaming as a way to engage with friends and family socially.

Mat Piscatella, games industry analyst at The NPD Group, sees these trends continuing:

During the pandemic, many have turned to video games not only to keep them preoccupied, but also to stay in touch with family and friends. This has resulted in an acceleration of what were already established trends toward heightened video game player engagement. I don't see any signs of this slowing down.

Activision's core franchises and new releases are driving gains

Call of Duty was the biggest growth driver in the second quarter, with expansion across geographies and platforms. Its Warzone video game, part of Call of Duty: Modern Warfare, brought in over 75 million players since its March launch. In the second quarter, the number of hours of Call of Duty played went up eight times versus last year. Activision has released three versions of the popular franchise, with plans for a new Call of Duty premium release in Q4, in time for the 2020 holiday season.

CEO Bobby Kotick commented on the strength of Call of Duty on the second-quarter earnings call, "The biggest driver of our year-over-year engagement and financial performance was Call of Duty, which has seen a remarkable increase in its scale as we expanded the franchise across platforms, geographies, and business models."

Overall, Activision is well positioned to benefit from secular trends of more time spent on gaming, as well as its hugely popular franchises that resonate with customers. Investors should consider investing in this consumer discretionary company with strong revenue growth momentum.

10 stocks we like better than Activision Blizzard
When investing geniuses David and Tom Gardner have a stock tip, it can pay to listen. After all, the newsletter they have run for over a decade, Motley Fool Stock Advisor, has tripled the market.*

David and Tom just revealed what they believe are the ten best stocks for investors to buy right now... and Activision Blizzard wasn't one of them! That's right -- they think these 10 stocks are even better buys.

See the 10 stocks


*Stock Advisor returns as of August 1, 2020


Pearl Wang has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Activision Blizzard and recommends the following options: long January 2022 $75 calls on Activision Blizzard and short January 2022 $75 puts on Activision Blizzard. The Motley Fool has a disclosure policy.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.


More Related Articles

Info icon

This data feed is not available at this time.

Sign up for Smart Investing to get the latest news, strategies and tips to help you invest smarter.