Markets

With $300 million investment in Twitter, Saudi Prince bets on 140 characters or fewer

Twitter was the most talked about social media network in the world in 2011, and it received a royal investment of $300 million this week, underscoring its rapid ascent.

Prince Walid bin Talal of Saudi Arabia affirmed his investment in the microblogging site on Monday. Twitter famously helped fuel the Arab Spring this year, which achieved the ouster of autocratic rulers in Egypt, Tunisia and Libya. The San Francisco, California -based company has aggressively courted outside investors, as it works to drive revenue and profits ahead of a potential IPO within the next few years.

The $300 million investment represents a stake of approximately 3 percent in Twitter, which effectively values the social media network at more than $10 billion. Prince Walid and his Kingdom Holding Company (KHC) - of which he is a 95 percent owner - are not strangers to U.S. equities, with stakes in Citigroup ( C ), General Motors ( GM ) and Apple ( AAPL ).

Prince Walid asserted his latest foray in Twitter illustrates "our ability to identify suitable opportunities to invest in promising, high-growth businesses with a global impact."

Twitter has more than 100 million active users, with its Arabic messaging division experiencing the fastest growth of all language segments, according to Semiocast.

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The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.