US Markets

3 Big Stock Charts for Wednesday: Starbucks, Nordstrom, and Salesforce

Tuesday was another disappointing day for U.S. stocks. The S&P 500 again failed to hold 3,000, with an afternoon sell-off driving it below that level. The Dow Jones Industrial Average closed down only modestly, but saw steep declines from components McDonald’s (NYSE:) and Travelers Companies (NYSE:).

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But for both indices, choppy overall trading obscured relatively large moves in key sectors. In the S&P 500, for instance, information technology stocks . Meanwhile, energy names gained by nearly the same amount.

Those mixed moves aren’t new. Indeed, choppy trading in broad market indices for most of 2019 has masked relatively big changes in underlying categories. Wednesday’s three big stock charts highlight that trend.

And the lesson from these big stock charts — and market-wide trading for several months — seems relatively simple. Investors, for the first time in some time, are starting to pay close attention to valuations. These charts may show whether that will remain the case.

Starbucks (SBUX)

There are two questions at the moment when it comes to Starbucks (NASDAQ:). The first is: why is SBUX stock tumbling? And the second is: where is the bottom? Neither question has a simple answer, but one of our big stock charts gives some clues:

  • Fundamentally, Starbucks does have a potential catalyst in next week’s fourth quarter report. But the company already for fiscal 2020 last month, which disappointed investors and contributed to the recent selling pressure.
  • And so this looks like a decline driven by valuation and sector concerns. As we noted in this space last week, Darden Restaurants (NYSE:) has seen a similar downtrend. Margin no doubt drove Tuesday’s selling in SBUX.
  • Industry trading aside, SBUX stock became exceedingly expensive near $100. It’s still not cheap yet, at 27x current fiscal 2020 consensus earnings per share estimates despite a long-term outlook of roughly 10% annual growth. If investors are worried about earnings multiples, as appears to be the case, that would support the chart, which seems to signal further downside at least through next week’s earnings release.

Nordstrom (JWN)

If investors are selling ‘expensive’ stocks while market indices hold firm, it would follow that those same investors are buying ‘cheap’ stocks. That looks like the case, with Nordstrom (NYSE:) a good example. The retailer has seen its stock bounce a healthy 40%-plus from August lows. But the second of our big stock charts isn’t all good news:

  • The 200-DMA represents one technical challenge in the near-term, but the chart shows another reason for caution. The leg of the rally since early this month has come on lower volume. Low-volume rallies usually are considered weaker than those with heavy buying, which raises risk to the gains past $30.
  • Fundamentally, JWN stock does look cheap at a little over 11x consensus earnings expectations for this year. A 4% dividend yield also . But cheap, high-yielding retailers have often proved to be value traps. A similar case has been made at fellow department store operator Macy’s (NYSE:) for years, and that stock has been in a steady downtrend (and now yields a whopping 9.5%).
  • The rise in stocks like JWN, Bristol-Myers Squibb (NYSE:), CVS Health (NYSE:) and others show an increasing preference for value over growth. But with expectations clearly rising ahead of earnings next month, a questionable chart, and unspectacular fundamentals, JWN looks like a worrisome beneficiary of that shift. (CRM)

I’ve long argued that Salesforce (NYSE:) is a wonderful barometer for investor sentiment. After all, there’s little debate about the quality of Salesforce’s business. Revenue has grown at a 20%-plus clip for years now. Its competitive positioning seems flawless, with Microsoft (NASDAQ:) a distant second with its Dynamics offering.

CRM stock for the most part is an argument about valuation. And as the chart shows, skeptics are winning that argument. For several reasons, that matters to both Salesforce stock and the market as a whole:

As of this writing, Vince Martin has no positions in any securities mentioned.

The post appeared first on InvestorPlace.

The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc.

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