press center press release



Stockholm, April 22, 2015 — Nasdaq (Nasdaq: NDAQ) announces that the trading in WYA Holding AB’s shares (short name: WYA B) commenced today on Nasdaq First North in Stockholm. WYA belongs to the Consumer Goods sector and is the 26th company to be admitted to trading on Nasdaq’s Nordic markets* in 2015.

WYA Holding AB was founded in 2013 with the goal of using the platform WHOYOUARE in order to link prominent designers and creative professionals with stylists, creative directors and end-consumers. The core business consists of online-based sales of clothing and accessories available on the e-commerce site Shop@WHOYOUARE. World-famous designer and stylist Bea Åkerlund is one of the founders of WYA. For more information, please visit

“Today’s IPO marks a milestone for WYA and we are excited to welcome our new shareholders,” said Tori Skoglund, CEO of WYA Holding AB. “Now we look forward to continuing WYA's expansion and to leverage the quality stamp and increased investor awareness and that comes with a listing at Nasdaq First North.”

“We welcome WYA to Nasdaq First North and to our family of listed companies,” said Adam Kostyál, senior vice president and head of European listings at Nasdaq. “Nasdaq First North continues to attract innovative and entrepreneurial growth companies and WYA is a perfect example of exactly that.”

WYA Holding AB has appointed Remium Nordic AB as Certified Adviser.

*Main markets and Nasdaq First North at Nasdaq Copenhagen, Nasdaq Helsinki, Nasdaq Iceland and Nasdaq Stockholm.

About Nasdaq First North

First North is regulated as a multilateral trading facility, operated by the different exchanges within Nasdaq Nordic (First North Denmark is regulated as an alternative marketplace). It does not have the legal status as an EU-regulated market. Companies at First North are subject to the rules of First North and not the legal requirements for admission to trading on a regulated market. The risk in such an investment may be higher than on the main market.

About Nasdaq

Nasdaq (Nasdaq: NDAQ) is a leading provider of trading, clearing, exchange technology, listing, information and public company services across six continents. Through its diverse portfolio of solutions, Nasdaq enables customers to plan, optimize and execute their business vision with confidence, using proven technologies that provide transparency and insight for navigating today's global capital markets. As the creator of the world's first electronic stock market, its technology powers more than 70 marketplaces in 50 countries, and 1 in 10 of the world's securities transactions. Nasdaq is home to more than 3,500 listed companies with a market value of over $9.5 trillion and more than 10,000 corporate clients. To learn more, visit or

Nasdaq Copenhagen, Nasdaq Helsinki, Nasdaq Iceland, Nasdaq Riga, Nasdaq Stockholm, Nasdaq Tallinn, Nasdaq Vilnius, Nasdaq Clearing and Nasdaq Broker Services are respectively brand names for the regulated markets of Nasdaq OMX Copenhagen A/S, Nasdaq OMX Helsinki Ltd., Nasdaq OMX Iceland hf., Nasdaq OMX Riga, AS, Nasdaq OMX Stockholm AB, Nasdaq OMX Tallinn AS, AB Nasdaq OMX Vilnius, Nasdaq OMX Clearing AB, Nasdaq OMX Broker Services AB. Nasdaq Nordic represents the common offering by Nasdaq Copenhagen, Nasdaq Helsinki, Nasdaq Iceland and Nasdaq Stockholm. Nasdaq Baltic represents the common offering by Nasdaq Tallinn, Nasdaq Riga and Nasdaq Vilnius.

Cautionary Note Regarding Forward-Looking Statements

The matters described herein contain forward-looking statements that are made under the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements include, but are not limited to, statements about Nasdaq and its products and offerings. We caution that these statements are not guarantees of future performance. Actual results may differ materially from those expressed or implied in the forward-looking statements. Forward-looking statements involve a number of risks, uncertainties or other factors beyond Nasdaq's control. These factors include, but are not limited to factors detailed in Nasdaq's annual report on Form 10-K, and periodic reports filed with the U.S. Securities and Exchange Commission. We undertake no obligation to release any revisions to any forward-looking statements.


Media Relations Contact:
Carl Norell
+46 8 405 6639

In This Story

Nasdaq Press Center

Read the latest press releases, request a press kit, and get in touch with our press team.

learn more