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Nasdaq welcomes Heeros to First North Finland

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November 10, 2016 – Nasdaq (Nasdaq: NDAQ) announced that trading in Heeros Plc shares (short name: HEEROS) commenced today on Nasdaq First North Finland. The company belongs to the Technology sector. Nasdaq First North is a Multilateral Trading Facility (MTF) aimed towards emerging growth companies and is operated by Nasdaq Nordic exchanges, including Nasdaq Helsinki.

Heeros is a Finnish software company specializing in electronic financial management solutions. Heeros product family covers all electronic processes of financial management from scanning of paper invoices, purchase invoice workflow, e-archiving and book keeping. The modular software solution is always provided as a SaaS (Software-as-a-Service) service, which makes it possible to implement the solution in accordance with the customer needs, the required entity at a time. The net sales of Heeros Group in 2015 was MEUR 5.4 euros with the operating profit of MEUR 0.7 euros. 85% of the 2015 net sales was continuous, ie generated by monthly and transaction fees, forming a steady stream of revenue. For more information, please visit www.heeros.fi.

"Digitalization revolutionizes the everyday of accounting companies and companies. Heeros plays an active role in creating conditions for the digital revolution of financial management by offering our clients an independent, flexible and cost efficient cloud-based accounting software solution. Through our listing, we are ready for faster implementation of our growth strategy as the market is growing fast in Finland and Europe. I wish to thank over 700 investors who participated in our IPO and wish them welcome to digitalize the financial management with us”, said Matti Lattu.

“We warmly welcome Heeros to Nasdaq First North Finland. The company will make a great addition to our Technology sector, and we look forward to a long-standing partnership with the company and its shareholders. It is also a pleasure to note that Heeros is no less than the tenth new listed company in Finland this year”, said Henrik Husman, President of Nasdaq Helsinki.

Heeros Plc has appointed Ernst & Young Ltd as its Certified Adviser.

About Nasdaq First North

Nasdaq First North is regulated as a multilateral trading facility, operated by the different exchanges within Nasdaq Nordic. It does not have the legal status as an EU-regulated market. Companies at First North are subject to the rules of First North and not the legal requirements for admission to trading on a regulated market. The risk in such an investment may be higher than on the main market.

About Nasdaq

Nasdaq (Nasdaq: NDAQ) is a leading provider of trading, clearing, exchange technology, listing, information and public company services across six continents. Through its diverse portfolio of solutions, Nasdaq enables customers to plan, optimize and execute their business vision with confidence, using proven technologies that provide transparency and insight for navigating today's global capital markets. As the creator of the world's first electronic stock market, its technology powers more than 70 marketplaces in 50 countries, and 1 in 10 of the world's securities transactions. Nasdaq is home to more than 3,700 listed companies with a market value of approximately $10.0 trillion and approximately 18,000 corporate clients. To learn more, visit nasdaq.com/ambition or business.nasdaq.com.

Nasdaq Copenhagen, Nasdaq Helsinki, Nasdaq Iceland, Nasdaq Riga, Nasdaq Stockholm, Nasdaq Tallinn, Nasdaq Vilnius, Nasdaq Clearing and Nasdaq Broker Services are respectively brand names for the regulated markets of Nasdaq Copenhagen A/S, Nasdaq Helsinki Ltd., Nasdaq Iceland hf., Nasdaq Riga, AS, Nasdaq Stockholm AB, Nasdaq Tallinn AS, AB Nasdaq Vilnius, Nasdaq Clearing AB and Nasdaq Broker Services AB. Nasdaq Nordic represents the common offering by Nasdaq Copenhagen, Nasdaq Helsinki, Nasdaq Iceland and Nasdaq Stockholm. Nasdaq Baltic represents the common offering by Nasdaq Tallinn, Nasdaq Riga and Nasdaq Vilnius

Cautionary Note Regarding Forward-Looking Statements

The matters described herein contain forward-looking statements that are made under the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements include, but are not limited to, statements about Nasdaq and its products and offerings. We caution that these statements are not guarantees of future performance. Actual results may differ materially from those expressed or implied in the forward-looking statements. Forward-looking statements involve a number of risks, uncertainties or other factors beyond Nasdaq's control. These factors include, but are not limited to factors detailed in Nasdaq's annual report on Form 10-K, and periodic reports filed with the U.S. Securities and Exchange Commission. We undertake no obligation to release any revisions to any forward-looking statements.

FOR MEDIA RELATIONS:

Heli-Kirsti Airisniemi

tel. +358 (0)9 6166 7941

heli-kirsti.airisniemi@nasdaq.com

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