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Clifford Celebrates Valentine's Day at NASDAQ




Scholastic Corporation (SCHL), the global children's publishing, education and media company, will visit The NASDAQ Stock Market just before Valentine's Day to preside over the Closing Bell. Scholastic celebrates the 10th anniversary of Clifford on PBS KIDS as well as the second year of the BE BIG!™ campaign, a multi-year, fully-integrated cause marketing program that invites everyone to take action and raise awareness for how Clifford's BIG ideas (Share, Play Fair, Have Respect, Work Together, Be Responsible, Be A Good Friend, Help Others, Be Truthful, Be Kind and Believe In Yourself) can make the world a better place.

The mission of BE BIG! and the annual Be Big In Your Community Contest is to recognize and reward others for their BIG actions and to catalyze change in local communities. With HandsOn Network, the largest volunteer management organization in the country as a partner, American Family Insurance on board as a corporate sponsor, and an upcoming promotion with FAO Schwarz® –– there is much for Clifford to celebrate in 2010.


  • Maureen O'Connell, Chief Financial Officer and Chief Administrative Officer of Scholastic Corporation (SCHL);
  • Deborah Forte, President of Scholastic Media, a division of Scholastic Corporation (SCHL); 
  • Clifford The Big Red Dog, the beloved literary icon and star of the top rated children's television series.


NASDAQ MarketSite – 4 Times Square – 43rd & Broadway – Broadcast Studio


Friday, February 12th, 2010 at 3:45 p.m. to 4:00 p.m. ET


Kyle Good

(212) 343-4563

Sara Sinek

(212) 343-6899

NASDAQ MarketSite:

Robert Madden

(646) 441-5045

Feed Information:

The Closing Bell is available from 3:50 p.m. to 4:05 p.m. on AMC-3/C-3 (ul 5985V; dl 3760H). The feed can also be found on Ascent fiber 1623. If you have any questions, please contact Robert Madden at (646) 441-5045.

Radio Feed:

An audio transmission of the Closing Bell is also available from 3:50 p.m. to 4:05 p.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.

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For multimedia features such as exclusive content, photo postings, status updates and video of bell ceremonies please visit our Facebook page at:

For news tweets, please visit our Twitter page at:


A live webcast of the NASDAQ Closing Bell will be available at:


To obtain a high-resolution photograph of the Market Close, please go to and click on the market close of your choice.

About Scholastic Corporation (SCHL):

Visit Scholastic at our online media room (, corporate blog (, or Twitter (


The NASDAQ OMX Group, Inc. is the world's largest exchange company. It delivers trading, exchange technology and public company services across six continents, with approximately 3,700 listed companies. NASDAQ OMX offers multiple capital raising solutions to companies around the globe, including its U.S. listings market, NASDAQ OMX Nordic, NASDAQ OMX Baltic, NASDAQ OMX First North, and the U.S. 144A sector. The company offers trading across multiple asset classes including equities, derivatives, debt, commodities, structured products and exchange-traded funds. NASDAQ OMX technology supports the operations of over 70 exchanges, clearing organizations and central securities depositories in more than 50 countries. NASDAQ OMX Nordic and NASDAQ OMX Baltic are not legal entities but describe the common offering from NASDAQ OMX exchanges in Helsinki, Copenhagen, Stockholm, Iceland, Tallinn, Riga, and Vilnius. For more information about NASDAQ OMX, visit *Please follow NASDAQ OMX on Facebook ( and Twitter (


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