Kelly Peterson, Head of Revenue Marketing

Kelly Peterson

Vice President, Revenue Marketing, Nasdaq

Kelly Guercio is Vice President, Revenue Marketing at Nasdaq. She is responsible for developing a best-in-class SaaS marketing organization with oversight for the strategic planning and execution of marketing programs for Nasdaq’s Market Technology and Corporate Platforms businesses.

Kelly is a B2B marketing leader with over 15 years of experience in brand building, go-to-market strategy, and integrated campaign management. Having joined Nasdaq in 2011, she most recently led the Market Technology Marketing Organization for 7 years, responsible for extending Nasdaq’s proprietary market infrastructure and anti-financial crime software and services to the capital markets ecosystem and beyond. Over her tenure, she has led several M+A activities and associated re-branding efforts, go-to-market initiatives, influencer engagement programs and she has established a world class technology community through client visibility and storytelling, thought-leadership, educational programs and executive engagement forums.

Prior to joining Nasdaq, Kelly held a number of in-house marketing roles at SunGard – now FIS Global – servicing the broker-dealer, investment banking and alternative investments community with solutions ranging portfolio management, private equity workflow, compliance, trading and execution services.

Kelly earned a Bachelor of Science in marketing from Arizona State University.