Will Facebook Backlash Kill Scientists' Data Dream? - Presented by: The Aol. On Network

Facebook's 2012 experiment on 689,003 unsuspecting users has stoked controversy for breaking ethical norms that are widely recognized by academics and researchers. Facebook has apologized, though this is far from the first study that the social network has performed on its users. But Facebook isn't the only one watching. It has become the holy grail for academics studying social sciences, hosting a massive data set of personal interactions with minimal external influence.



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