Santa's $1.6 Trillion Brand - Presented by: The Aol. On Network

Jingle bells? More like jingle sells. If Santa was a brand, he'd be the most valuable in the world - worth a staggering 1.6 trillion dollars. That's the amount of GDP he's thought to have stimulated during this year's festive season. Brand expert David Haigh came up with the figure.



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As of 7/27/2015, 04:15 PM

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