Facebook Buys LiveRail To Make Video Ads Better - Presented by: The Aol. On Network

Facebook has agreed to acquire LiveRail, a video advertising platform, the two companies announced on Wednesday. Terms of the deal were not immediately disclosed. iveRail was founded in 2007 and helps companies ranging from Major League Baseball to DailyMotion to optimize delivery of video ads on mobile and the web through real-time bidding and its proprietary market data. The company delivers 7 billion video ads a month.



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