Chute's Founders on the Company's Brand and Logo - Presented by: The Aol. On Network

This week we're asking the #WSJSOTY startups to mull alternatives to their names, logos and taglines. At Chute, the co-founders look at a couple of options. Find out what they are, and whether the entrepreneurs are inclined to move away from a name they consider clever, if a tad confusing.



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