Company Description (as filed with the SEC)
Inuvo® is an Internet marketing and technology company that develops consumer applications and delivers targeted advertisements onto websites reaching desktop and mobile. The majority of our revenues result from a consumer action that involves either clicking on an advertisement or purchasing a product online. We source advertisements either directly from merchants or through media companies who consolidate advertisements. We partner with website owners delivering advertisements to their websites as well as onto our own web properties and applications. The business is organized along two segments, Network and Applications. The Network segment primarily includes the delivery of advertisements onto partner and Company owned and operated websites. The Applications segment includes our consumer applications, which are downloaded through various online marketing methods. ... More ...