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Company Description (as filed with the SEC)
Rocket Fuel is a technology company, incorporated in Delaware in 2008, that has developed an Artificial Intelligence and Big Data-driven predictive modeling and automated decision-making platform. Our technology is designed to address the needs of markets in which the volume and speed of information render real-time human analysis infeasible. We are focused on the large and growing digital advertising market that faces these challenges. Specifically, we have developed a media buying technology platform that uses Artificial Intelligence, or AI, to solve marketing's age-old challenge: how to deliver better return on investment, or ROI, to marketers on their marketing initiatives by providing the right message to the right person at the right time, on addressable devices across the globe. There are tens of billions of daily ad purchases across all digital advertising exchanges and other sources of advertising inventory. ... More ...
Where does FUEL fit in the risk graph?
|Annual EPS Est:||$-1.29|
|Quarterly EPS Est:||-0.69|