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Company Description (as filed with the SEC)
Conversant offers a comprehensive range of digital marketing services across our Affiliate Marketing and Media segments, each described in more detail below. We believe the unique combination of our: scale and breadth of services; vast amounts of proprietary data spanning online and offline channels; cross-device capabilities; and industry leading approach to personalized communication; positions us to be the digital marketing services provider of choice for major marketers and the advertising agencies that service them. Our services help marketers achieve a variety of strategic objectives, including customer relationship management, new customer acquisition and branding. Change in Segment Reporting Structure, Corporate Name Change to Conversant Prior to the third quarter of 2013, we derived our revenue from three business segments: Affiliate Marketing, Media and Owned & Operated Websites (“O&O”). ... More ...