SALEM INVESTMENT COUNSELORS INC Information

POP BOX 25427, WINSTON SALEM, North Carolina, 27114-5427, (336) 768-7230

Report Date: 12/31/2014

Position Statistics

Total Positions 293
New Positions 12
Increased Positions 78
Decreased Positions 126
Positions with Activity 204
Sold Out Positions 24
Total Mkt Value (in $ millions) 831

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 3.25%
Capital Goods 6.14%
Conglomerates
Consumer Cyclical 1.79%
Consumer/Non-Cyclical 11.51%
Energy 5.34%
Financial 25.53%
Healthcare 9.1%
Services 14.2%
Technology 18.35%
Transportation 0.33%
Utilities 3.22%

293 Positions as of 12/31/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
POWERSHARES ETF TR II S&P SMCP IND P 6,227 61 1.00 131,645
ENTERPRISE PRODS PARTNERS L P COM 6,201 -178 (2.79) 191,378
COCA COLA CO COM 6,190 4 .06 154,449
BRISTOL MYERS SQUIBB CO COM 6,136 101 1.68 94,031
TOYOTA MOTOR CORP SP ADR REP2COM 6,133 19 .31 43,067
GNC HLDGS INC COM CL A 6,079 215 3.66 132,041
ACCENTURE PLC IRELAND SHS CLASS A 5,834 -121 (2.04) 62,107
WHOLE FOODS MKT INC COM 5,477 -6 (0.12) 105,465
SONOCO PRODS CO COM 5,391 6 .12 118,984
MCDONALDS CORP COM 4,696 -19 (0.41) 48,436
ISHARES TR RUSSELL 2000 ETF 4,696 49 1.06 38,147
CVS HEALTH CORP COM 4,531 -129 (2.77) 44,201
DEVON ENERGY CORP NEW COM 4,508 -102 (2.21) 76,219
DISNEY WALT CO COM DISNEY 4,495 -43 (0.94) 42,616
SPDR S&P 500 ETF TR TR UNIT 4,477 -3,344 (42.76) 21,761
DISCOVER FINL SVCS COM 4,405 40 .91 77,861
STARBUCKS CORP COM 4,300 19 .45 45,226
BERKSHIRE HATHAWAY INC DEL CL A 3,906 New 18
INTERNATIONAL BUSINESS MACHS COM 3,838 -1,490 (27.96) 23,928
MONDELEZ INTL INC CL A 3,772 16 .43 106,110