SALEM INVESTMENT COUNSELORS INC Information

POP BOX 25427, WINSTON SALEM, North Carolina, 27114-5427, (336) 768-7230

Report Date: 03/31/2015

Position Statistics

Total Positions 280
New Positions 12
Increased Positions 74
Decreased Positions 121
Positions with Activity 195
Sold Out Positions 12
Total Mkt Value (in $ millions) 847

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 3.23%
Capital Goods 5.4%
Conglomerates
Consumer Cyclical 1.85%
Consumer/Non-Cyclical 10.41%
Energy 5.08%
Financial 26.75%
Healthcare 9.74%
Services 13.85%
Technology 18.97%
Transportation 0.48%
Utilities 3.22%

195 Activity Positions as of 03/31/2015

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
APPLE INC COM 47,400 -122 (0.26) 364,727
PEPSICO INC COM 29,527 -661 (2.19) 307,418
BERKSHIRE HATHAWAY INC DEL CL B NEW 25,972 -150 (0.57) 181,586
MICROSOFT CORP COM 23,170 -47 (0.2) 493,825
LOWES COS INC COM 20,356 -580 (2.77) 290,174
JOHNSON & JOHNSON COM 17,996 4 .02 179,997
WALGREENS BOOTS ALLIANCE INC COM 17,230 -281 (1.61) 199,578
3M CO COM 16,981 3 .02 106,742
UNITED TECHNOLOGIES CORP COM 15,112 -63 (0.42) 128,787
WAL-MART STORES INC COM 15,068 368 2.51 202,178
BB&T CORP COM 14,625 -185 (1.25) 370,732
GENERAL ELECTRIC CO COM 14,599 -261 (1.76) 534,185
QUALCOMM INC COM 13,918 -35 (0.25) 200,698
MERCK & CO INC NEW COM 12,297 -58 (0.47) 204,138
GILEAD SCIENCES INC COM 12,229 2,726 28.69 107,325
PFIZER INC COM 11,848 22 .18 343,506
PROCTER & GAMBLE CO COM 10,932 28 .25 139,187
INTEL CORP COM 10,844 -55 (0.51) 325,931
ISHARES TR CORE S&P500 ETF 10,534 1,048 11.04 49,505
SYNOVUS FINL CORP COM NEW 10,448 -53 (0.51) 358,427