SALEM INVESTMENT COUNSELORS INC Information

POP BOX 25427, WINSTON SALEM, North Carolina, 27114-5427, (336) 768-7230

Report Date: 09/30/2014

Position Statistics

Total Positions 303
New Positions 12
Increased Positions 73
Decreased Positions 129
Positions with Activity 202
Sold Out Positions 21
Total Mkt Value (in $ millions) 861

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 3.66%
Capital Goods 6.2%
Conglomerates 0%
Consumer Cyclical 2.11%
Consumer/Non-Cyclical 11.9%
Energy 6.39%
Financial 25.22%
Healthcare 8.99%
Services 13.29%
Technology 17.65%
Transportation 0.25%
Utilities 3.37%

202 Activity Positions as of 09/30/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
APPLE INC COM 40,893 30 .07 365,836
PEPSICO INC COM 29,744 82 .28 311,652
BERKSHIRE HATHAWAY INC DEL CL B NEW 27,974 -120 (0.43) 184,576
MICROSOFT CORP COM 23,548 -19 (0.08) 494,090
LOWES COS INC COM 20,572 33 .16 307,503
JOHNSON & JOHNSON COM 19,049 -30 (0.16) 180,474
3M CO COM 17,836 17,836 New 107,782
WAL-MART STORES INC COM 16,742 16 .10 196,593
WALGREEN CO COM 14,922 1,417 10.49 203,767
QUALCOMM INC COM 14,685 1 .01 199,990
UNITED TECHNOLOGIES CORP COM 14,611 1,360 10.26 126,402
BB&T CORP COM 14,307 -237 (1.63) 373,251
KEURIG GREEN MTN INC COM 14,131 -712 (4.8) 103,018
GENERAL ELECTRIC CO COM 13,985 -33 (0.24) 545,864
PROCTER & GAMBLE CO COM 12,865 -304 (2.31) 139,763
MERCK & CO INC NEW COM 12,211 4 .03 204,954
INTEL CORP COM 12,139 -51 (0.42) 333,770
EXXON MOBIL CORP COM 11,168 -57 (0.51) 119,266
PFIZER INC COM 10,833 -258 (2.32) 339,175
CISCO SYS INC COM 9,495 -137 (1.42) 341,932


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