SALEM INVESTMENT COUNSELORS INC
POP BOX 25427, WINSTON SALEM, North Carolina, 27114-5427, (336) 768-7230
Report Date: 03/31/2013
Position Statistics:
| Total Positions | 276 |
| New Positions | 25 |
| Increased Positions | 108 |
| Decreased Positions | 94 |
| Positions with Activity | 202 |
| Sold Out Positions | 16 |
| Total Mkt Value (in $ millions) |
692 |
Sector Weighting
| Basic Materials | 4.7% |
| Capital Goods | 6.35% |
| Conglomerates | 0% |
| Consumer Cyclical | 1.32% |
| Consumer/Non-Cyclical | 13.13% |
| Energy | 8.63% |
| Financial | 23.55% |
| Healthcare | 9.5% |
| Services | 13.73% |
| Technology | 14.86% |
| Transportation | 0.1% |
| Utilities | 3.88% |
Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.
276 Positions as of 03/31/2013
| Company | Class | Value of Shares ($1,000s) |
Change in Value ($1,000s) | Change (%) | Shares Held |
|---|---|---|---|---|---|
| PEPSICO INC | COM | 26,520 | -649 | (2.39) | 321,185 |
| APPLE INC | COM | 21,690 | 2,612 | 13.69 | 50,234 |
| BERKSHIRE HATHAWAY INC DEL | CL B NEW | 19,981 | -188 | (0.93) | 173,491 |
| MICROSOFT CORP | COM | 17,281 | -99 | (0.57) | 494,013 |
| JOHNSON & JOHNSON | COM | 16,298 | -158 | (0.96) | 188,725 |
| PROCTER & GAMBLE CO | COM | 14,239 | -192 | (1.33) | 180,150 |
| 3M CO | COM | 14,054 | -136 | (0.96) | 124,408 |
| WAL-MART STORES INC | COM | 13,294 | 817 | 6.55 | 175,551 |
| GENERAL ELECTRIC CO | COM | 12,797 | 378 | 3.04 | 525,991 |
| GREEN MTN COFFEE ROASTERS INC | COM | 11,602 | -8 | (0.07) | 146,306 |
| GOOGLE INC | CL A | 11,566 | 1,089 | 10.39 | 12,842 |
| BB&T CORP | COM | 11,348 | 484 | 4.46 | 339,979 |
| LOWES COS INC | COM | 11,223 | -196 | (1.71) | 270,686 |
| MCDONALDS CORP | COM | 10,973 | 590 | 5.68 | 110,005 |
| PFIZER INC | COM | 10,946 | 42 | .38 | 372,323 |
| EXXON MOBIL CORP | COM | 10,871 | -91 | (0.83) | 118,253 |
| QUALCOMM INC | COM | 9,937 | 1,204 | 13.79 | 159,297 |
| MERCK & CO INC NEW | COM | 9,893 | 1,196 | 13.75 | 207,190 |
| UNITED TECHNOLOGIES CORP | COM | 9,810 | -378 | (3.71) | 102,004 |
| WALGREEN CO | COM | 9,426 | 1,292 | 15.88 | 185,195 |
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