MADDEN ADVISORY SERVICES, INC. Information

5200 BELFORT ROAD, JACKSONVILLE, Florida, 32256, (904) 296-1127

Report Date: 12/31/2015

Position Statistics

Total Positions 306
New Positions 1
Increased Positions 22
Decreased Positions 253
Positions with Activity 275
Sold Out Positions 217
Total Mkt Value (in $ millions) 155

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 0%
Capital Goods 0%
Conglomerates
Consumer Cyclical 0%
Consumer/Non-Cyclical 0%
Energy 0%
Financial 94.25%
Healthcare 0%
Services 4.74%
Technology 0%
Transportation 0%
Utilities 0%

253 DECREASED Positions as of 12/31/2015

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
POWERSHARES QQQ TRUST UNIT SER 1 10,947 -1,870 (14.59) 103,551
ALPS ETF TR SECTR DIV DOGS 6,066 -311 (4.88) 153,695
VANGUARD WORLD FDS CONSUM STP ETF 4,058 -118 (2.82) 30,316
WELLTOWER INC COM 3,936 -750 (16.01) 56,701
SCHWAB STRATEGIC TR US LCAP GR ETF 3,716 -36 (0.95) 71,210
SELECT SECTOR SPDR TR SBI INT-INDS 2,584 -141 (5.16) 46,008
VANGUARD INDEX FDS VALUE ETF 2,460 -20 (0.83) 29,415
ISHARES TR MSCI EAFE ETF 1,999 -594 (22.92) 34,209
SELECT SECTOR SPDR TR SBI INT-FINL 1,830 -39 (2.11) 78,522
SCHWAB STRATEGIC TR INTL EQTY ETF 1,683 -96 (5.39) 60,647
ISHARES TR SELECT DIVID ETF 1,452 -13 (0.9) 17,693
POWERSHARES ETF TRUST DYN FD & BEV 1,445 -11 (0.73) 44,778
ISHARES TR 0-5 YR TIPS ETF 1,428 -59 (3.99) 14,185
ISHARES TR 1-3 YR TR BD ETF 1,410 -47 (3.24) 16,592
SCHWAB STRATEGIC TR US DIVIDEND EQ 1,409 -77 (5.2) 35,206
SCHWAB STRATEGIC TR US AGGREGATE B 1,209 -174 (12.6) 22,826
ISHARES TR NASDQ BIOTEC ETF 1,040 -17 (1.6) 3,881
ISHARES TR GLB CNSM STP ETF 917 -81 (8.16) 9,456
BCE INC COM NEW 780 -114 (12.78) 16,627
SCHWAB STRATEGIC TR EMRG MKTEQ ETF 699 -231 (24.87) 33,302