MADDEN ADVISORY SERVICES, INC. Information

5200 BELFORT ROAD, JACKSONVILLE, Florida, 32256, (904) 296-1127

Report Date: 06/30/2015

Position Statistics

Total Positions 302
New Positions 209
Increased Positions 225
Decreased Positions 38
Positions with Activity 263
Sold Out Positions 0
Total Mkt Value (in $ millions) 168

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 0.03%
Capital Goods 0.03%
Conglomerates
Consumer Cyclical 0.02%
Consumer/Non-Cyclical 0.18%
Energy 0.05%
Financial 93.22%
Healthcare 0.09%
Services 5.64%
Technology 0.11%
Transportation 0.14%
Utilities 0.13%

263 Activity Positions as of 06/30/2015

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
POWERSHARES QQQ TRUST UNIT SER 1 13,858 -172 (1.23) 123,783
ALPS ETF TR SECTR DIV DOGS 6,688 -609 (8.34) 183,482
ISHARES TR TIPS BD ETF 6,557 -162 (2.42) 58,209
ISHARES U.S. PFD STK ETF 5,572 -11 (0.2) 140,995
SCHWAB STRATEGIC TR US BRD MKT ETF 5,103 204 4.16 99,834
VANGUARD WORLD FDS INF TECH ETF 4,944 484 10.84 45,506
HEALTH CARE REIT INC COM 4,703 -102 (2.11) 67,800
ISHARES CONSER ALLOC ETF 4,635 160 3.57 142,280
SCHWAB STRATEGIC TR US SML CAP ETF 4,227 130 3.18 74,004
VANGUARD WORLD FDS CONSUM STP ETF 4,171 -6 (0.13) 31,841
SCHWAB STRATEGIC TR US MID-CAP ETF 3,979 -205 (4.89) 92,565
SCHWAB STRATEGIC TR US LCAP GR ETF 3,751 245 7.00 67,885
VANGUARD WORLD FDS HEALTH CAR ETF 3,742 729 24.19 25,992
ISHARES TR MSCI EAFE ETF 2,941 -34 (1.15) 45,404
SELECT SECTOR SPDR TR SBI INT-ENERGY 2,897 384 15.27 41,749
SCHWAB STRATEGIC TR US REIT ETF 2,748 83 3.12 71,402
VANGUARD INDEX FDS VALUE ETF 2,497 111 4.64 29,655
SELECT SECTOR SPDR TR TECHNOLOGY 2,208 42 1.93 51,857
POWERSHARES ETF TRUST DYN FD & BEV 1,895 -269 (12.44) 56,341
VANGUARD WORLD FDS FINANCIALS ETF 1,849 112 6.46 36,183