HORAN CAPITAL ADVISORS, LLC. Information

4990 EAST GALBRAITH ROAD, CINCINNATI, Ohio, 45236, (513) 745-0707

Report Date: 06/30/2014

Position Statistics

Total Positions 73
New Positions 4
Increased Positions 53
Decreased Positions 15
Positions with Activity 68
Sold Out Positions 8
Total Mkt Value (in $ millions) 111

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 2.43%
Capital Goods 3.6%
Conglomerates
Consumer Cyclical 4.4%
Consumer/Non-Cyclical 7.06%
Energy 10.57%
Financial 25.18%
Healthcare 12.28%
Services 14.45%
Technology 14.42%
Transportation
Utilities 0.27%

4 New Positions as of 06/30/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
HOME DEPOT INC COM 1,666 1,666 New 17,817
WHITING PETE CORP NEW COM 1,433 1,433 New 15,460
MICRON TECHNOLOGY INC COM 1,185 1,185 New 36,355
ANADARKO PETE CORP COM 211 211 New 1,868