FIRST HEARTLAND CONSULTANTS, INC. Information

1839 LAKE ST. LOUIS BLVD., LAKE ST. LOUIS, Missouri, 63367, (636) 625-0900

Report Date: 09/30/2014

Position Statistics

Total Positions 278
New Positions 27
Increased Positions 127
Decreased Positions 97
Positions with Activity 224
Sold Out Positions 27
Total Mkt Value (in $ millions) 236

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 0.85%
Capital Goods 1.8%
Conglomerates 0.08%
Consumer Cyclical 2.01%
Consumer/Non-Cyclical 3.66%
Energy 4.87%
Financial 60.85%
Healthcare 3.61%
Services 5.68%
Technology 8.02%
Transportation 3.42%
Utilities 1.36%

278 Positions as of 09/30/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
SPDR S&P 500 ETF TR TR UNIT 9,510 255 2.75 46,047
POWERSHARES QQQ TRUST UNIT SER 1 9,261 3,359 56.91 88,772
ISHARES TR 7-10 Y TR BD ETF 7,188 3,679 104.87 67,676
APPLE INC COM 6,721 -143 (2.08) 60,126
ISHARES TR 1-3 YR TR BD ETF 6,386 3,418 115.15 75,605
ISHARES TR S&P MC 400VL ETF 4,467 -217 (4.63) 34,911
VANGUARD SPECIALIZED PORTFOLIO DIV APP ETF 4,357 -235 (5.12) 53,618
ISHARES TR U.S. REAL ES ETF 3,915 -492 (11.17) 50,368
ISHARES TR S&P 500 VAL ETF 3,903 53 1.39 41,272
ISHARES TR U.S. BAS MTL ETF 3,893 -651 (14.33) 46,701
ALPS ETF TR ALERIAN MLP 3,613 121 3.46 207,648
ISHARES TR CORE S&P MCP ETF 3,377 -328 (8.86) 23,267
ISHARES TR MSCI EMG MKT ETF 3,064 2,491 434.20 78,891
ISHARES TR 20+ YR TR BD ETF 2,738 455 19.95 21,753
JPMORGAN CHASE & CO COM 2,534 -44 (1.71) 40,914
FIRST TR EXCHANGE TRADED FD NY ARCA BIOTECH 2,483 129 5.48 23,578
HAWAIIAN HOLDINGS INC COM 2,321 New 97,620
ISHARES TR S&P 500 GRWT ETF 2,310 1,734 300.67 20,458
RYDEX ETF TRUST GUG S&P500 EQ WT 2,293 8 .37 28,580
ISHARES TR CORE S&P SCP ETF 2,227 94 4.42 19,764


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