SIMPLY MONEY ADVISORS Information

7890 E. KEMPER ROAD, SUITE 200, CINCINNATI, Ohio, 45249, (513) 469-7500

Report Date: 12/31/2014

Position Statistics

Total Positions 26
New Positions 3
Increased Positions 16
Decreased Positions 10
Positions with Activity 26
Sold Out Positions 2
Total Mkt Value (in $ millions) 686

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials
Capital Goods
Conglomerates
Consumer Cyclical
Consumer/Non-Cyclical
Energy
Financial 99.96%
Healthcare
Services
Technology 0.04%
Transportation
Utilities

26 Positions as of 12/31/2014

Company Class Value of Shares ($1,000s) Change in Value ($1,000s) Change (%) ▲ Shares Held
ISHARES TR S&P 500 VAL ETF -39,010 Sold Out 0
ISHARES TR LATN AMER 40 ETF -13,374 Sold Out 0
VANGUARD INTL EQUITY INDEX FD FTSE EUROPE ETF 19,591 -12,224 (38.42) 356,204
POWERSHARES ETF TRUST FTSE RAFI 1000 44,495 -18,387 (29.24) 490,523
ISHARES MBS ETF 44,964 -1,114 (2.42) 408,059
ISHARES INTERM CR BD ETF 83,123 -1,647 (1.94) 752,652
ISHARES TR CORE US AGGBD ET 22,559 -306 (1.34) 202,891
ISHARES U.S. PFD STK ETF 8,827 -117 (1.3) 220,244
ISHARES TR FLTG RATE BD ETF 17,756 -212 (1.18) 350,633
POWERSHARES ETF TRUST II SENIOR LN PORT 22,861 -204 (0.89) 950,945
ISHARES TR CORE HIGH DV ETF 19,388 19,388 New 259,479
ISHARES TR COHEN&STEER REIT 20,977 20,977 New 208,357
JPMORGAN CHASE & CO ALERIAN ML ETN 16,879 16,879 New 396,877
APPLE INC COM 266 1 .42 2,155
WISDOMTREE TR BLMBG US BULL 38,353 217 .57 1,352,380
ISHARES TR IBOXX INV CP ETF 24,438 139 .57 201,498
POWERSHARES QQQ TRUST UNIT SER 1 21,589 306 1.44 204,592
ISHARES TR SP SMCP600VL ETF 16,402 344 2.14 139,189
VANGUARD INTL EQUITY INDEX FD FTSE EMR MKT ETF 17,588 385 2.24 438,824
SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 33,308 759 2.33 121,435