SIMPLY MONEY ADVISORS Information

7890 E. KEMPER ROAD, SUITE 200, CINCINNATI, Ohio, 45249, (513) 469-7500

Report Date: 09/30/2014

Position Statistics

Total Positions 26
New Positions 5
Increased Positions 15
Decreased Positions 11
Positions with Activity 26
Sold Out Positions 3
Total Mkt Value (in $ millions) 674

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials
Capital Goods
Conglomerates
Consumer Cyclical
Consumer/Non-Cyclical
Energy
Financial 99.96%
Healthcare
Services
Technology 0.04%
Transportation
Utilities

26 Positions as of 09/30/2014

Company Class Value of Shares ($1,000s) Change in Value ($1,000s) Change (%) ▲ Shares Held
ISHARES 1-3 YR CR BD ETF -21,330 Sold Out 0
ISHARES EAFE VALUE ETF -17,221 Sold Out 0
WISDOMTREE TR EM LCL DEBT FD -15,752 Sold Out 0
ISHARES TR FLTG RATE BD ETF 17,990 -18,796 (51.1) 354,824
POWERSHARES ETF TRUST II SENIOR LN PORT 23,401 -21,814 (48.25) 959,444
VANGUARD INTL EQUITY INDEX FD FTSE EUROPE ETF 32,105 -15,131 (32.03) 578,463
VANGUARD INTL EQUITY INDEX FD FTSE EMR MKT ETF 18,242 -1,028 (5.34) 429,230
ISHARES TR S&P 500 GRWT ETF 36,634 -1,434 (3.77) 324,542
SPDR S&P 500 ETF TR TR UNIT 72,756 -1,436 (1.94) 351,292
POWERSHARES ETF TRUST FTSE RAFI 1000 63,763 -415 (0.65) 693,225
ISHARES U.S. PFD STK ETF 8,919 -9 (0.1) 223,154
APPLE INC COM 252 252 New 2,146
ISHARES EAFE SML CP ETF 18,479 18,479 New 383,302
ISHARES TR LATN AMER 40 ETF 16,980 16,980 New 464,063
ISHARES TR IBOXX INV CP ETF 23,914 23,914 New 200,353
POWERSHARES QQQ TRUST UNIT SER 1 21,146 21,146 New 201,694
SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 31,448 37 .12 118,669
WISDOMTREE TR BLMBG US BULL 35,918 195 .55 1,344,730
ISHARES TR S&P 500 VAL ETF 39,957 257 .65 424,578
ISHARES TR RUSSELL 3000 ETF 238 3 1.41 1,938


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