SIMPLY MONEY ADVISORS Information

7890 E. KEMPER ROAD, SUITE 200, CINCINNATI, Ohio, 45249, (513) 469-7500

Report Date: 12/31/2014

Position Statistics

Total Positions 26
New Positions 3
Increased Positions 16
Decreased Positions 10
Positions with Activity 26
Sold Out Positions 2
Total Mkt Value (in $ millions) 693

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials
Capital Goods
Conglomerates
Consumer Cyclical
Consumer/Non-Cyclical
Energy
Financial 99.96%
Healthcare
Services
Technology 0.04%
Transportation
Utilities

26 Activity Positions as of 12/31/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
SPDR S&P 500 ETF TR TR UNIT 89,422 15,418 20.84 424,483
ISHARES INTERM CR BD ETF 83,288 -1,651 (1.94) 752,652
ISHARES TR S&P 500 GRWT ETF 59,240 21,492 56.94 509,327
POWERSHARES ETF TRUST FTSE RAFI 1000 45,496 -18,801 (29.24) 490,523
ISHARES MBS ETF 44,899 -1,112 (2.42) 408,059
ISHARES TR MSCI EAFE ETF 40,076 1,850 4.84 615,606
WISDOMTREE TR BLMBG US BULL 37,799 214 .57 1,352,380
SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 33,297 758 2.33 121,435
ISHARES TR IBOXX INV CP ETF 24,542 139 .57 201,498
POWERSHARES ETF TRUST II SENIOR LN PORT 23,003 -206 (0.89) 950,945
ISHARES TR CORE US AGGBD ET 22,561 -306 (1.34) 202,891
POWERSHARES QQQ TRUST UNIT SER 1 22,178 314 1.44 204,592
ISHARES TR COHEN&STEER REIT 20,792 20,792 New 208,357
ISHARES TR CORE HIGH DV ETF 20,146 20,146 New 259,479
VANGUARD INTL EQUITY INDEX FD FTSE EUROPE ETF 19,908 -12,422 (38.42) 356,204
ISHARES EAFE SML CP ETF 19,728 525 2.73 393,772
VANGUARD INTL EQUITY INDEX FD FTSE EMR MKT ETF 18,343 401 2.24 438,824
ISHARES TR FLTG RATE BD ETF 17,756 -212 (1.18) 350,633
JPMORGAN CHASE & CO ALERIAN ML ETN 17,701 17,701 New 396,877
ISHARES TR SP SMCP600VL ETF 16,454 345 2.14 139,189