SIMPLY MONEY ADVISORS Information

7890 E. KEMPER ROAD, SUITE 200, CINCINNATI, Ohio, 45249, (513) 469-7500

Report Date: 09/30/2014

Position Statistics

Total Positions 26
New Positions 5
Increased Positions 15
Decreased Positions 11
Positions with Activity 26
Sold Out Positions 3
Total Mkt Value (in $ millions) 675

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials
Capital Goods
Conglomerates
Consumer Cyclical
Consumer/Non-Cyclical
Energy
Financial 99.96%
Healthcare
Services
Technology 0.04%
Transportation
Utilities

26 Positions as of 09/30/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
ISHARES INTERM CR BD ETF 84,440 16,576 24.43 767,569
SPDR S&P 500 ETF TR TR UNIT 72,942 -1,440 (1.94) 351,292
POWERSHARES ETF TRUST FTSE RAFI 1000 63,895 -416 (0.65) 693,225
ISHARES MBS ETF 45,844 1,371 3.08 418,168
ISHARES TR S&P 500 VAL ETF 40,025 257 .65 424,578
ISHARES TR MSCI EAFE ETF 37,880 2,436 6.87 587,192
ISHARES TR S&P 500 GRWT ETF 36,741 -1,438 (3.77) 324,542
WISDOMTREE TR BLMBG US BULL 35,810 194 .55 1,344,730
VANGUARD INTL EQUITY INDEX FD FTSE EUROPE ETF 32,232 -15,191 (32.03) 578,463
SPDR S&P MIDCAP 400 ETF TR UTSER1 S&PDCRP 31,445 37 .12 118,669
ISHARES TR IBOXX INV CP ETF 23,996 23,996 New 200,353
POWERSHARES ETF TRUST II SENIOR LN PORT 23,401 -21,814 (48.25) 959,444
ISHARES TR CORE US AGGBD ET 22,676 22,471 10,955.97 205,641
POWERSHARES QQQ TRUST UNIT SER 1 21,283 21,283 New 201,694
ISHARES EAFE SML CP ETF 18,517 18,517 New 383,302
VANGUARD INTL EQUITY INDEX FD FTSE EMR MKT ETF 18,431 -1,039 (5.34) 429,230
ISHARES TR FLTG RATE BD ETF 17,990 -18,796 (51.1) 354,824
ISHARES TR LATN AMER 40 ETF 17,078 17,078 New 464,063
ISHARES TR SP SMCP600VL ETF 15,918 326 2.09 136,271
ISHARES U.S. PFD STK ETF 8,942 -9 (0.1) 223,154


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