CAPITAL INVESTMENT COUNSEL, INC Information

17 GLENWOOD AVENUE, RALEIGH, North Carolina, 27603, (919) 831-2370

Report Date: 12/31/2014

Position Statistics

Total Positions 148
New Positions 6
Increased Positions 22
Decreased Positions 104
Positions with Activity 126
Sold Out Positions 8
Total Mkt Value (in $ millions) 209

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 1.91%
Capital Goods 2.64%
Conglomerates
Consumer Cyclical 2.2%
Consumer/Non-Cyclical 4.68%
Energy 10.67%
Financial 12.44%
Healthcare 2.71%
Services 19.37%
Technology 32.61%
Transportation 8.63%
Utilities 1.7%

148 Positions as of 12/31/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
APPLE INC COM 20,995 -323 (1.51) 168,296
EXXON MOBIL CORP COM 13,934 -300 (2.11) 160,295
COSTCO WHSL CORP NEW COM 13,835 -403 (2.83) 95,699
WHOLE FOODS MKT INC COM 7,358 -422 (5.42) 150,741
WAL-MART STORES INC COM 6,844 -164 (2.35) 87,879
COCA COLA CO COM 5,431 -198 (3.52) 134,758
LOWES COS INC COM 5,402 -117 (2.12) 74,458
CISCO SYS INC COM 4,395 -360 (7.57) 157,451
QUALCOMM INC COM 4,264 537 14.39 63,532
INTEL CORP COM 3,788 -531 (12.29) 116,656
GENERAL ELECTRIC CO COM 3,774 -180 (4.55) 138,493
E M C CORP MASS COM 3,452 -94 (2.64) 129,708
ORACLE CORP COM 3,434 -257 (6.96) 79,856
TOYOTA MOTOR CORP SP ADR REP2COM 3,056 -76 (2.43) 22,075
PROCTER & GAMBLE CO COM 2,913 -183 (5.91) 35,300
MICROSOFT CORP COM 2,799 -98 (3.38) 67,264
DISNEY WALT CO COM DISNEY 2,773 -96 (3.35) 25,995
ADOBE SYS INC COM 2,772 -165 (5.61) 37,894
AUTOMATIC DATA PROCESSING INC COM 2,636 -272 (9.35) 31,562
BB&T CORP COM 2,327 -46 (1.93) 60,411


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