CAPITAL INVESTMENT COUNSEL, INC Information

17 GLENWOOD AVENUE, RALEIGH, North Carolina, 27603, (919) 831-2370

Report Date: 12/31/2014

Position Statistics

Total Positions 148
New Positions 6
Increased Positions 22
Decreased Positions 104
Positions with Activity 126
Sold Out Positions 8
Total Mkt Value (in $ millions) 209

Institutional Holdings information is filed by major institutions on form 13-F with the Securities and Exchange Commission.

Sector Weighting

Basic Materials 1.91%
Capital Goods 2.65%
Conglomerates
Consumer Cyclical 2.23%
Consumer/Non-Cyclical 4.68%
Energy 10.13%
Financial 12.16%
Healthcare 2.71%
Services 19.92%
Technology 32.54%
Transportation 8.98%
Utilities 1.67%

148 Positions as of 12/31/2014

Company Class Value of Shares ($1,000s) ▼ Change in Value ($1,000s) Change (%) Shares Held
APPLE INC COM 20,742 -319 (1.51) 168,296
COSTCO WHSL CORP NEW COM 14,400 -419 (2.83) 95,699
EXXON MOBIL CORP COM 13,397 -289 (2.11) 160,295
WHOLE FOODS MKT INC COM 7,828 -449 (5.42) 150,741
WAL-MART STORES INC COM 7,149 -172 (2.35) 87,879
LOWES COS INC COM 5,485 -119 (2.12) 74,458
COCA COLA CO COM 5,401 -197 (3.52) 134,758
CISCO SYS INC COM 4,272 -350 (7.57) 157,451
QUALCOMM INC COM 4,258 536 14.39 63,532
INTEL CORP COM 3,733 -523 (12.29) 116,656
GENERAL ELECTRIC CO COM 3,443 -164 (4.55) 138,493
ORACLE CORP COM 3,405 -255 (6.96) 79,856
E M C CORP MASS COM 3,265 -89 (2.64) 129,708
TOYOTA MOTOR CORP SP ADR REP2COM 3,143 -78 (2.43) 22,075
PROCTER & GAMBLE CO COM 2,906 -182 (5.91) 35,300
ADOBE SYS INC COM 2,778 -165 (5.61) 37,894
MICROSOFT CORP COM 2,756 -96 (3.38) 67,264
DISNEY WALT CO COM DISNEY 2,742 -95 (3.35) 25,995
AUTOMATIC DATA PROCESSING INC COM 2,671 -275 (9.35) 31,562
BB&T CORP COM 2,325 -46 (1.93) 60,411