The Original SoupMan's Legendary Recipes to be Served Throughout NYC in the Warm-Up -- and we Mean Warm-Up -- to the Super Bowl
NEW YORK, Jan. 31, 2014 (GLOBE NEWSWIRE) -- (OTC:SOUP) The Original SoupMan has been waiting 30 years for New York to be the host of the SOUP-er Bowl. In 1984 Al Yeganeh opened his little store that changed the world of soup, and we've been waiting to warm-up football fans at a New York City Super Bowl ever since. The Original SoupMan is honored to be selected as one of New York's iconic brands to be served at MetLife Stadium on game day. Invited VIPs and fans of the NFL at Super Bowl XLVIII will be able to get the SoupMan's Famous Lobster Bisque from The Soup Mobile.
To celebrate, The Original SoupMan is kicking off its "Journey from the Original Soup Shop on West 55th Street to the SOUP-er Bowl," on Friday January 31. The company will be distributing free cups of soup at select "warm-up stops" en route to the MetLife Stadium down Super Bowl Blvd. The warm-up began Wednesday evening as the SoupMan served it's legendary Lobster Bisque to the Wounded Warrior Amputee Football team at Codey Stadium in New Jersey. Sam Cachola, part of the Wounded Warrior team, will be on the Soup Mobile at the Super Bowl on Sunday!
Check out The Soup Mobile's scheduled SOUP-er Bowl stops.
Friday, January 31
Fire House Hook & Ladder 24 & Engine 1 from1:00 p.m. to 3:00 p.m.
142 West 31st St.
New York, NY
January 31 - 4 p.m. to 11 p.m.
February 1 - 11 a.m. to 12:00 a.m.
Buchmuller Park, Secaucus, NJ
SUPER BOWL XLVIII SUNDAY FEBRUARY 2, 2014
Meadowlands Tailgate Party, Live From East Rutherford from 11:30 a.m. to 4:30 p.m.
Park and Railroad Avenues, East Rutherford, NJ
NFL on Location - Izod Center
Super Bowl XLVIII from 1:30 p.m. to 4:30 p.m.
Met Life Stadium
East Rutherford, NJ
"The NFL could invite any soup in the world to the Super Bowl. So when they asked us to serve up over 2,000 cups of our Famous Lobster Bisque at Super Bowl XLVIII, we couldn't be more thrilled. We're honored to be part of this historic Super Bowl, the first played outdoors in SOUP weather," said Lloyd Sugarman, CEO of SoupMan, Inc. "It's a great time for New York City and we hope our Famous Soups add a little spice to the events and warm-up the great football fans! We expect to have 50 Soup Mobiles on the road in 2014 as the food truck business is growing and we are the first national brand to offer the truck platform."
When the game ends, the winter won't. But that's not a problem, since everyone can enjoy The Original SoupMan's tremendous flavors and nutritionally smart soups in Tetra-Pak cartons at a growing array of supermarkets in New York and nationwide, including Wal-Mart, Stop & Shop, Giant Food Stores, Martin's Food Markets and Peapod, A&P, Associated Food Stores, Carrs, Dominick's, Fairway, Food Basics, Food Emporium, H-E-B Supermarkets, Pathmark, Pavilions, Price Chopper, Randalls, Safeway, Super Fresh, The Fresh Market, Tom Thumb, Vons, Waldbaum's, Weiss, Woodman's and more. To find the nearest retailer, visit http://originalsoupman.com/soup-shop/grocers-near-you.
About Soupman, Inc.
In 1984, The Original Soupman opened its doors at 55th Street & 8th Avenue in Manhattan. The tiny storefront quickly became a worldwide destination. Rated #1 by Zagat and praised by the New York Times as "Art, not Soup", it set the standard for innovation and excellence long before the famous Seinfeld episode made it a cultural icon. The Company sells soup to grocery stores across America, has franchised restaurants and sell soups to foodservices. Shaquille O'Neal serves as an advisor to, and equity partner in the Company, as does Mr. October, Reggie Jackson and Emmy® and Golden Globe® nominated and Tony Award® winning actor Jason Alexander. Soupman, Inc., Tim Gannon, the co-founder of Outback Steakhouse, is the SoupMan Culinary and Business Director and Board Member. www.soupmaninc.com, parent company of The Original Soupman, Inc. is a fully reporting public company trading under the symbol SOUP. For additional information on our company please visit: www.originalsoupman.com. Follow us on Twitter @OriginalSoupman and "Like" us on Facebook.
Safe Harbor Statement:
This press release may contain forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. The forward-looking statements are based on current expectations, estimates and projections made by management. The Company intends for the forward-looking statements to be covered by the safe harbor provisions for forward-looking statements. Words such as "anticipates," "expects," "intends," "plans," "believes," "seeks," "estimates," or variations of such words are intended to identify such forward-looking statements. The forward-looking statements contained in this press release include, statements regarding the expected franchisee interest in the SoupMobile franchise opportunity. All forward-looking statements in this press release are made as of the date of this press release, and the Company assumes no obligation to update these forward-looking statements other than as required by law. The forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward-looking statements such as our ability to attract franchisee interest at the expo, roll out franchises for our soup truck and Al's Famous New York Delicatessen & Restaurant and attract other seasoned restaurant operators or otherwise to implement our marketing plan, including raise necessary capital, and the risk factors discussed in the Business and Management's Discussion and Analysis sections in our Quarterly Reports on Form 10-Q, Annual Reports on Form 10-K and Current Reports on Form 8-K. Copies of these filings are available at www.soupmaninc.com.
All trademarks and logos referenced herein belong to their respective companies.
CONTACT: Media Contact:
Kelly McNamara, Fishman PR,
(847) 945-1300, KMcNamara@fishmanpr.com
Source: Soupman, Inc.